What Are Operating Procedures of Merry Maids Franchise
Ever wondered how a cleaning franchise like Merry Maids operates and what it takes to become a franchisee? Discover the key elements of their business model, from initial investment to ongoing support, and see if this opportunity aligns with your entrepreneurial goals. Explore the essential steps and considerations by reviewing our comprehensive Merry Maids Franchise Business Plan Template.
| # | Operating Procedure | Description |
|---|---|---|
| 1 | Brand Service Standards | Merry Maids mandates a high level of service quality through its 'Worry-Free Guarantee,' promising re-cleans for any unsatisfied areas reported within 24 hours. Franchisees must exclusively use franchisor-approved cleaning products and equipment, with a current emphasis on environmentally friendly options. |
| 2 | Standardized Training | All cleaning staff must complete a comprehensive training program focused on the Merry Maids systematic cleaning methodology. This ensures a consistent and thorough approach to cleaning each room, contributing to overall service efficiency and effectiveness. |
| 3 | Performance Monitoring | Franchisee performance is tracked through regular reporting of key performance indicators (KPIs) via franchise software, benchmarking against system averages. Franchise Business Coaches conduct regular calls and periodic field visits to review financial and operational performance, as well as adherence to brand standards. |
| 4 | Customer Satisfaction | Customer satisfaction is actively monitored through automated surveys and online reviews, with aggregated data providing franchisees with actionable feedback for service improvement. This feedback loop is directly linked to enhancing Merry Maids franchise profitability. |
| 5 | Scaling Operations | Growth is achieved by systematically increasing the number of cleaning teams and expanding the customer base within a protected territory, with mature franchises potentially operating 10 or more teams. Reinvesting 20-30% of initial profits into local marketing and talent acquisition is recommended to build market density and share. |
| 6 | Territory Expansion | Ambitious franchisees have the opportunity to acquire adjacent territories or purchase existing Merry Maids franchise units that become available for sale, facilitating further business expansion and market penetration. |
| 7 | Ongoing Franchisor Support | Franchisees receive ongoing support from dedicated Franchise Business Coaches who assist with strategic planning, goal setting, and overcoming operational challenges to foster growth. Participation in annual conferences and regional meetings allows for networking, sharing best practices, and learning about new system-wide initiatives. |
| 8 | Performance Benchmarking | Access to network-wide performance data enables owners to benchmark their operations against top-performing franchises. This allows for the identification of specific areas for improvement, which is crucial for driving revenue and enhancing Merry Maids franchise profitability. |
Key Takeaways
- The Merry Maids business model primarily generates revenue through recurring residential cleaning services within a protected territory, with over 75% of income derived from weekly, bi-weekly, or monthly cleanings.
- The total initial investment for a Merry Maids franchise ranges from $89,500 to $144,500, requiring a minimum of $50,000 in liquid capital.
- Ongoing franchise fees include a royalty fee of 5% to 7% of monthly gross revenues, a 13% national advertising fund contribution, and a local marketing technology fee of approximately $400 per month.
- The profit potential is significant, with average annual gross sales for units open over two years exceeding $450,000, and projected net profit margins of 10% to 18% for well-managed franchises.
- The franchise success rate is strong, with a consistent franchisee satisfaction rate above 90% and a low termination rate of less than 3% annually, attributed to brand recognition and a proven operating system.
- The operating procedure to buy a franchise involves submitting an inquiry, a multi-stage review process including financial qualification and FDD review, and attending a Discovery Day before signing the agreement.
- Daily management relies on proprietary software for scheduling and dispatching, with owners responsible for staff management, quality assurance, and executing local marketing plans, supported by national advertising campaigns.
What Is The Merry Maids Business Model?
How does a Merry Maids franchise generate revenue?
The primary revenue driver for a Merry Maids franchise is the consistent delivery of professional, recurring residential cleaning services. By leveraging the established brand recognition of this leading house cleaning franchise, owners build a loyal customer base within a defined territory.
Data indicates that a significant portion of a typical Merry Maids business opportunity, over 75% of its revenue, stems from regularly scheduled cleanings. These can be weekly, bi-weekly, or monthly appointments. For 2025, the projected average customer transaction value is anticipated to fall between $150 and $250.
Beyond recurring services, supplementary revenue streams contribute up to 25% of gross sales. These include one-time deep cleaning services, specialized move-in/move-out cleanings, and other project-based cleaning tasks, all of which enhance overall Merry Maids franchise profitability.
What are the core operational components?
The operational framework of a Merry Maids franchise is built upon several key pillars. These include a centralized customer support system managed by the franchisor, proprietary software for efficient scheduling and business management, and a team-based cleaning model. This model relies on standardized, eco-friendly cleaning products and proven methods to ensure consistency and quality.
As a franchise owner, you’ll be responsible for managing a cleaning team, typically ranging from 4 to 10 professionals in the initial years. Operational efficiency is further supported by the franchisor’s national marketing fund. As of early 2025, contributing 1.30% of monthly gross revenue to this fund is standard practice, alongside a 7% royalty fee. You can learn more about the financial commitments by reviewing the How Much Does a Merry Maids Franchise Cost?.
The business operates primarily on a mobile basis, which translates to lower initial real estate expenses. A modest office space is generally sufficient for administrative duties, storing cleaning supplies, and dispatching cleaning teams. This factor is crucial when considering the overall Merry Maids franchise startup costs.
What Are The Merry Maids Franchise Costs?
What is the total initial investment?
For those considering a Merry Maids franchise, the total initial investment to get started can range from $94,480 to $144,425. This comprehensive figure covers essential startup components, including the initial franchise fee, necessary equipment, and a buffer for approximately three months of operating capital and initial marketing efforts. It's important to note that the Merry Maids franchise cost for a new territory is generally more accessible than purchasing an existing business. To ensure financial readiness, prospective owners should possess a minimum of $50,000 in liquid capital, a key requirement for demonstrating financial stability to the franchisor.
What are the ongoing franchise fees?
Beyond the initial investment, ongoing financial commitments are part of the Merry Maids franchise agreement. Franchisees are subject to a royalty fee, which is structured as a sliding scale from 5% to 7% of monthly gross revenues, effective as of 2025. Additionally, Merry Maids franchise fees include a contribution to a national advertising fund, set at 1.30% of gross revenues. There's also a local marketing technology fee, amounting to approximately $400 per month, which supports localized promotional activities. These recurring fees provide franchisees with access to the franchisor's established operational systems, continuous support, and the leverage of national brand campaigns, which are vital for the sustained growth of a house cleaning franchise.
Understanding these costs is a critical step in evaluating the Merry Maids business opportunity. For a deeper dive into the specifics and to explore whether this cleaning service franchise aligns with your goals, you can review What are the Pros and Cons of Owning a Merry Maids Franchise?
Key Financial Considerations for a Merry Maids Franchise
- Initial Investment Range: Be prepared for an investment between $94,480 and $144,425.
- Liquid Capital Requirement: A minimum of $50,000 in liquid assets is typically needed.
- Royalty Fees: Ongoing royalties are between 5% and 7% of gross revenue.
- Marketing Contributions: Budget for a 1.30% national advertising fee and a monthly local marketing fee of around $400.
Is A Merry Maids Franchise Profitable?
What is the profit potential for a Merry Maids franchise?
The profit potential for a Merry Maids franchise is certainly a key consideration for potential owners. Reviewing the financial data from the 2024 Franchise Disclosure Document (FDD), the average annual gross sales for a unit that has been open for over two years surpassed $450,000. Naturally, profitability isn't uniform; it's significantly shaped by factors like the specific location, how efficiently the business is managed, and the level of local market penetration achieved. For well-managed franchises in 2025, projections indicate net profit margins that could range between 10% and 18% of gross sales, even after all operational expenses and royalties are accounted for. Many Merry Maids franchise owner reviews point to expanding the business by adding more cleaning teams as a primary strategy for boosting overall profitability and achieving a strong return on investment.
What is the franchise success rate?
The Merry Maids franchise boasts a strong track record for success, a testament to its establishment in 1979 and its network of over 900 locations. A crucial indicator of franchisee satisfaction, the franchise transfer and renewal rate, has consistently stayed above 90% through 2024. This high rate suggests that owners are finding the business model viable and satisfying. The franchisor offers extensive support designed to minimize failure risks, which contributes to a low franchise termination rate, reported at less than 3% annually. This figure is notably lower than the industry average for home service franchises. The inherent benefits of owning a Merry Maids franchise, such as established brand recognition and a proven operational system, directly contribute to this impressive success rate when compared to launching an independent cleaning business from scratch. For those exploring options, understanding these success metrics is vital, and it's also worth considering What Are Some Alternatives to the Merry Maids Franchise?
Tips for Maximizing Merry Maids Franchise Profitability
- Focus on Operational Efficiency: Streamlining scheduling and route optimization for cleaning teams can significantly reduce overhead and increase the number of jobs completed daily.
- Invest in Marketing: While there's a marketing fee, actively engaging in local marketing efforts beyond the franchisor's requirements can drive customer acquisition and retention.
- Employee Training and Retention: Well-trained and motivated cleaning staff are crucial for service quality, customer satisfaction, and repeat business, which directly impacts profitability.
- Scalability: Plan for growth by strategically adding more cleaning crews and potentially expanding service areas as demand increases.
Operating Procedure To Buy A Merry Maids Franchise
Embarking on the journey to own a Merry Maids franchise involves a structured process designed to ensure a good fit for both you and the franchisor. This process is designed to guide you through understanding the Merry Maids business opportunity and evaluating the viability of a house cleaning franchise.
What are the steps to become a Merry Maids franchisee?
Becoming a Merry Maids franchisee starts with a straightforward inquiry. You'll begin by submitting an initial inquiry form on their official website. Following this, a franchise development representative will reach out for an introductory call to discuss the Merry Maids business opportunity in detail.
The next phase involves a thorough, multi-stage review. This includes submitting a formal application, undergoing a financial qualification check to assess your capacity for the franchise investment, and carefully reviewing the Franchise Disclosure Document (FDD). The FDD is a crucial document that outlines all Merry Maids franchise agreement details, including fees, obligations, and operational guidelines.
The final stages are pivotal. You will attend a 'Discovery Day,' which can be virtual or in-person, offering a chance to meet the corporate team and gain deeper insights. Subsequently, you'll need to secure financing for your Merry Maids franchise investment. Upon approval, you will sign the franchise agreement and pay the initial Merry Maids franchise fees to officially become a franchisee.
What are the key franchise requirements?
To ensure financial stability and a strong foundation for a new Merry Maids franchise, specific financial requirements are in place. As of early 2025, candidates should have a minimum net worth of approximately $100,000 to $200,000 and liquid capital of at least $50,000. This ensures you have the necessary funds for the startup phase and initial operating expenses.
While direct experience in the house cleaning franchise sector isn't mandatory, the franchisor looks for candidates who possess strong management, leadership, and customer service skills. Franchise ownership is fundamentally a management role, overseeing operations and staff rather than performing the cleaning duties personally.
A key requirement is the commitment to operate the business full-time, at least during the initial growth period. You must also demonstrate a willingness to adhere to the franchisor's established systems and brand standards, which are critical for maintaining the quality and consistency that customers expect from a cleaning service franchise.
Understanding the financial commitment is crucial. The initial investment for a Merry Maids franchise can range from $94,480 to $144,425. This includes the initial franchise fee of $41,500, along with other startup costs. The royalty fee is 7% of gross revenue, and there's a marketing fee of 1.30%.
| Initial Investment Range | $94,480 - $144,425 |
| Initial Franchise Fee | $41,500 |
| Royalty Fee | 7% |
| Marketing Fee | 1.30% |
Tips for Franchise Applicants
- Thoroughly review the Franchise Disclosure Document (FDD): Pay close attention to the financial performance representations, fee structures, and the franchisee's obligations.
- Assess your financial readiness: Ensure you meet the minimum net worth and liquid capital requirements, and have a clear plan for securing any necessary financing.
- Understand the operational model: Recognize that owning a Merry Maids franchise is a management role. Evaluate your leadership and operational management skills.
- Network with existing franchisees: If possible, speak with current Merry Maids franchise owners to gain real-world insights into the business and the support provided by the franchisor. This can provide valuable context beyond what's in the FDD and help you understand What are the Pros and Cons of Owning a Merry Maids Franchise?
The financial performance of existing units can offer a benchmark for potential profitability. For instance, the average annual revenue per unit was reported at $433,722 in one dataset, with a median of $687,051. These figures highlight the potential for revenue generation within the cleaning service franchise sector. It's important to note that the range of annual revenue per unit can be quite broad, from as low as $8,002 to as high as $5,890,121, underscoring the impact of management, market conditions, and operational efficiency.
| Average Annual Revenue per Unit | $433,722 |
| Median Annual Revenue per Unit | $687,051 |
| Lowest Annual Revenue per Unit | $8,002 |
| Highest Annual Revenue per Unit | $5,890,121 |
The breakeven time for a Merry Maids franchise is estimated at around 18 months, with an investment payback period of approximately 12 months. This timeline is influenced by how quickly you can establish a strong customer base and manage operational costs effectively. For example, the total operating expenses can range from $94,480 to $130,410 annually, depending on factors like rent, staffing, and local marketing efforts.
| Breakeven Time | 18 Months |
| Investment Payback | 12 Months |
| Estimated Total Operating Expenses (Annual) | $94,480 - $130,410 |
Operating Procedure To Launch Your Merry Maids Unit
Embarking on your journey as a Merry Maids franchise owner involves a structured operational launch, designed to equip you with the necessary tools and knowledge for success. This process is meticulously planned, from initial training to the first day of operations.
What does the franchise training program include?
The Merry Maids franchise training program is a robust, multi-stage initiative. It kicks off with approximately 40-50 hours of virtual instruction focused on administrative and financial setup. This foundational knowledge is crucial for establishing your business correctly from the outset. Following this, you'll attend an intensive 8-10 day training course at the corporate headquarters in Memphis, Tennessee. This in-person segment dives deep into critical areas such as operations, marketing, sales strategies, leveraging technology, and effective employee management. Post-launch, support continues with in-territory assistance from a dedicated business coach during your first week of operation. Furthermore, you'll have ongoing access to online training modules and regional workshops, ensuring you stay updated and continue to grow your expertise.
How do you set up your initial operations?
The setup phase for your Merry Maids franchise begins immediately after signing the agreement. You will collaborate with the Merry Maids real estate team to identify and secure a suitable office space, typically ranging from 500-800 square feet. This office space is a significant component of the overall initial Merry Maids franchise startup costs. Next, you'll proceed with ordering the essential initial equipment and supply package. This package includes professional-grade cleaning supplies, high-quality vacuums, and branded uniforms, all conforming to franchisor specifications for 2025. Concurrently, you'll implement the pre-opening marketing plan provided by the franchisor. This plan typically involves establishing a local website, setting up social media profiles, and launching initial lead generation campaigns to build a customer base well before your official grand opening.
Understanding the initial investment is key. The low initial investment for a Merry Maids franchise is $94,480, with the high end reaching $144,425. This range encompasses the initial franchise fee of $41,500. For ongoing operations, a royalty fee of 7% of gross revenue and a marketing fee of 1.30% are standard. The required cash on hand is between $94,480 and $144,425, with a required net worth between $100,000 and $200,000.
| Initial Investment Range | $94,480 - $144,425 |
| Franchise Fee | $41,500 |
| Royalty Fee | 7% |
| Marketing Fee | 1.30% |
Operational Launch Tips
- Prioritize Training: Fully engage with the virtual and in-person training modules to absorb all operational and management best practices.
- Office Space Selection: Choose an office location that is accessible for your team and convenient for administrative tasks.
- Marketing Engagement: Actively participate in the pre-opening marketing plan to build immediate brand awareness in your territory.
The financial performance of a Merry Maids franchise is supported by data. For instance, the average annual revenue per unit can be around $433,722, with a median of $687,051. The average P&L shows a strong gross profit margin of 86.8%, with EBITDA at 61.5% of revenue. Many franchisees see breakeven within 18 months and an investment payback in as little as 12 months. Considering these financial benchmarks can help you assess the potential of this house cleaning franchise. For a deeper dive into the financial viability and overall experience, you might want to explore What are the Pros and Cons of Owning a Merry Maids Franchise?
| Average Annual Revenue | $966,936 |
| Gross Profit Margin | 86.8% |
| EBITDA | 61.5% |
The number of franchised units has remained relatively stable, with 1000 units in 2020, decreasing slightly to 958 in 2022. This indicates a mature market for this cleaning service franchise. The transition into franchise ownership with a brand like Merry Maids is a strategic move for those seeking a proven business model in the home services sector.
Operating Procedure For Daily Merry Maids Management
How do you manage staff and scheduling?
Daily operations for a Merry Maids franchise owner are significantly streamlined through the use of proprietary software. As of 2025, this system manages crucial aspects like customer scheduling, dispatching cleaning teams, optimizing routes for efficiency, and handling all billing processes. This technological backbone is key to reducing administrative burden.
A core responsibility for the franchise owner is the recruitment, training, and retention of cleaning staff. Typically, a new franchise begins with 2 to 3 teams, each consisting of two individuals. A general guideline suggests maintaining a staff-to-client ratio of about one full-time employee for every 15 to 20 recurring clients. This ensures adequate coverage and service quality.
Key daily tasks include conducting morning huddles with cleaning teams to review schedules and any specific client needs, managing the inventory of cleaning supplies to ensure teams are always well-equipped, and performing quality assurance checks. This might involve follow-up calls with customers to gauge satisfaction and maintain the high service standards expected from the Merry Maids brand.
Daily Management Tips
- Prioritize morning huddles: Use this time to set expectations, address any issues, and boost team morale before they head out.
- Inventory control is crucial: Running out of supplies can halt operations. Implement a simple tracking system.
- Customer feedback is gold: Regular follow-ups not only ensure quality but also build customer loyalty.
How is marketing and lead generation handled?
The franchisor plays a significant role in marketing by managing national and regional brand advertising campaigns. These efforts are funded by the 13% advertising royalty fee, which contributes to brand awareness and lead generation through various channels, including TV, digital platforms, and social media.
On the local level, the franchise owner is responsible for executing a localized marketing plan. It's recommended to allocate approximately 5-7% of gross revenues towards marketing in the first year. This typically involves digital marketing strategies such as local search engine optimization (SEO), pay-per-click (PPC) advertising, and actively managing online customer reviews to build a strong local reputation.
To support these local efforts, the Merry Maids system provides franchisees with professionally designed marketing materials and a dedicated local website. By 2025, these websites are optimized for mobile devices and local search, designed to effectively attract new customers in the franchise's service area.
| Marketing Budget Recommendation (First Year) | 5-7% of Gross Revenues |
| National/Regional Advertising Funding | 13% Advertising Royalty Fee |
| Key Local Marketing Activities | Local SEO, PPC, Online Review Management |
Understanding how to effectively manage both the operational and marketing aspects is vital for a successful Merry Maids franchise ownership. For a deeper dive into the overall business model, consider reviewing What are the Pros and Cons of Owning a Merry Maids Franchise?
Operating Procedure To Ensure Merry Maids Quality
What are the brand's service standards?
Maintaining consistent, high-quality service is the cornerstone of the Merry Maids franchise model. This commitment is primarily upheld through their proprietary 'Worry-Free Guarantee.' If a client isn't completely satisfied, they can report an issue within 24 hours, and Merry Maids will re-clean the affected areas. This policy underscores the brand's dedication to client satisfaction and reinforces the value of the Merry Maids business opportunity.
To ensure uniformity, franchisees are mandated to use a specific list of cleaning products and equipment approved by the franchisor. As of 2025, this list emphasizes environmentally friendly and highly effective solutions, ensuring that every Merry Maids location provides the same level of clean. This standardization is crucial for building brand trust and repeat business in the competitive house cleaning franchise sector.
Furthermore, all cleaning staff undergo a standardized training program. This program meticulously details the Merry Maids cleaning methodology, which involves a systematic, room-by-room approach. This ensures thoroughness and efficiency, contributing directly to the overall quality of service delivered by each Merry Maids franchise owner.
How is franchisee performance monitored?
Franchisee performance within the Merry Maids network is meticulously monitored through a robust system of key performance indicators (KPIs). These metrics, including gross sales, customer acquisition cost, and client retention rates, are reported regularly via the franchise's dedicated software. Performance is then benchmarked against system averages, providing franchisees with clear insights into their standing within the broader Merry Maids franchise system.
To provide personalized support and ensure adherence to brand standards, Franchise Business Coaches engage in regular calls with franchisees. They also conduct periodic field visits, typically at least one to two times per year. These visits offer a deeper dive into financial performance, operational efficiency, and compliance with the established brand standards, which is vital for any successful cleaning service franchise.
Customer satisfaction is a critical component of performance monitoring. Automated surveys and online reviews are systematically tracked, with the aggregated data providing franchisees with actionable feedback. This direct line to client sentiment is instrumental in identifying areas for improvement and enhancing the overall profitability of a Merry Maids franchise. Understanding these metrics is key to understanding What are the Pros and Cons of Owning a Merry Maids Franchise?
Tips for Franchisee Success
- Consistent Service: Always adhere to the established cleaning protocols and the Worry-Free Guarantee to build customer loyalty.
- Embrace Feedback: Actively use customer survey data to refine operations and improve service delivery.
- Stay Updated: Keep abreast of franchisor-approved product updates, especially those focusing on eco-friendly solutions.
| Key Performance Indicators | Typical Range/Frequency |
| Gross Sales Reporting | Monthly via Franchise Software |
| Client Retention Rate Tracking | Ongoing via CRM/Software |
| Business Coach Check-ins | Regularly Scheduled Calls |
| Field Visits | 1-2 Times Per Year |
| Customer Satisfaction Surveys | Post-Service Automated |
For those considering a Merry Maids franchise investment, understanding these operational procedures is paramount. The initial investment for a Merry Maids franchise typically ranges from $94,480 to $144,425, with a franchise fee of $41,500. The royalty fee is 7% of gross revenue, and the marketing fee is 1.30%. With an average annual revenue per unit of $433,722, and a median of $687,051, a well-run Merry Maids business opportunity can be quite lucrative.
| Financial Benchmark | Average Amount ($) |
| Average Annual Revenue per Unit | $433,722 |
| Median Annual Revenue per Unit | $687,051 |
| Royalty Fee | 7% |
| Marketing Fee | 1.30% |
Operating Procedure For Merry Maids Growth
How can you scale your Merry Maids business?
Scaling a Merry Maids franchise fundamentally involves a strategic increase in operational capacity and market reach. The primary method is to systematically grow the number of cleaning teams you employ and expand your customer base within your designated protected territory. For instance, a well-established Merry Maids franchise might successfully manage 10 or more cleaning teams. This growth is fueled by reinvesting a significant portion of your profits. In the initial years, it's common to reinvest approximately 20-30% of profits back into the business, focusing on local marketing initiatives and talent acquisition to build density and capture greater market share. Once you've achieved strong penetration in your initial territory, ambitious franchisees have the valuable opportunity to acquire adjacent territories or purchase existing Merry Maids franchise units that become available, further accelerating your expansion.
What ongoing support facilitates growth?
The franchisor provides crucial ongoing support designed to facilitate your growth. You'll be paired with a dedicated Franchise Business Coach who acts as a partner in strategic planning, goal setting, and navigating operational challenges. This personalized guidance is instrumental in overcoming hurdles and fostering consistent growth. Furthermore, the franchisor hosts annual conferences and regional meetings. These events are invaluable for networking with fellow franchisees, sharing best practices, and staying informed about new system-wide initiatives, marketing strategies, and technological advancements planned for the future, such as those for 2025 and beyond. A key benefit is access to performance data from across the entire network. This allows you to benchmark your operation against top-performing franchises, helping you identify specific areas for improvement to drive revenue and enhance overall Merry Maids franchise profitability.
Tips for Scaling Your Merry Maids Franchise
- Focus on Team Building: Invest in robust training and retention programs for your cleaning staff. High-performing teams are the engine of growth.
- Targeted Marketing: Utilize data to understand your local market. Direct marketing efforts to areas with high potential customer density.
- Customer Retention: Implement loyalty programs and consistently solicit feedback to ensure high customer satisfaction, which is key to sustained revenue.
The initial investment for a Merry Maids franchise can range from approximately $94,480 to $144,425, with the initial franchise fee being $41,500. Royalty fees are set at 7% of revenue, with an additional 1.30% allocated for marketing. To become a Merry Maids franchisee, you'll typically need a net worth between $100,000 and $200,000. The breakeven time is often around 18 months, with investment payback achievable in about 12 months. For those considering how to buy a Merry Maids franchise, understanding these figures is a critical first step. Benchmarking against the network is vital; for instance, the average annual revenue per unit was reported at $433,722 in recent data, though the median was higher at $687,051, illustrating the potential for significant variation based on operational excellence and market penetration. Learning about the How Much Does a Merry Maids Franchise Cost? is essential for any aspiring owner.
| Key Financial Benchmarks | Average Annual Revenue per Unit | Median Annual Revenue per Unit |
| Revenue Data | $433,722 | $687,051 |
| Franchise Fee | Royalty Fee | Marketing Fee |
| $41,500 | 7% | 1.30% |
The Merry Maids business opportunity offers a structured path to owning a house cleaning franchise. As a cleaning service franchise, it provides a proven operational model. The benefits of owning a Merry Maids franchise include leveraging a recognized brand name and a comprehensive franchise training program. For those inquiring about the Merry Maids franchise success rate, reviewing the franchisor's provided data is crucial. The number of franchised units has remained substantial, with around 958 franchised units reported in 2022, indicating a large and established network.