Hommati's 2026 U.S. FDD describes a home-based Program that sells authorized real-estate media and marketing services. The franchisee develops or receives agent demand, performs or manages media production, and must publish, deliver and bill through the Franchise Dashboard; Hommati Franchise Network, Inc. controls service standards, designated suppliers, digital channels and quality assurance.
Legal franchisor: Hommati Franchise Network, Inc. (HFN). FDD issued Jan. 21, 2026. This article covers the currently offered Hommati Program; Item 1 says Area Representative franchises are no longer offered. Evidence comes from FDD Items 1, 6, 8, 11, 12, 15, 16, 19 and 20, the Franchise Agreement and the Operations Manuals table of contents. Item 20 runs through Nov. 30, 2025; public pages were checked Aug. 8, 2026. No franchise-controlled public FDD copy was verified, so FDD citations are unlinked.
What does a Hommati franchisee sell, and who buys it?
The Program combines property-media production with agent-facing marketing tools. Its core authorized services include 3D Interactive Tours, aerial video and stills, HDR Photography, floor plans, Guided Tours, 3D Walkthroughs, Virtual Reality Tours, Virtual Enhancements, agent videos, Curb Leads and Hommati.com listing promotion.
Item 1 defines Clients broadly, including agents, brokers and several property-related businesses or representatives. Item 16 narrows the franchisee's sales right to a licensed real estate agent or broker, subject to Territory restrictions. Unless HFN confirms another authorized category, that narrower contractual restriction is the safer operating rule. See 2026 FDD, Items 1 and 16, pp. 1 and 33.
Packages combine 3D capture, aerial media, HDR/2D photography, floor plans, Guided Tours, Virtual Reality Tours, video and listing collateral. HFN's official agent-services page shows current service families.
Featured Agent enrollment adds priority scheduling, service discounts, preferred Hommati.com placement and lead treatment. The Featured Agent Program shows current benefits; the Franchise Agreement controls franchisee obligations.
Agents can enroll through the Hommati agent enrollment form, while buyers use Hommati.com and the Hommati Mobile App. Local-office booking pages add another intake path, but Item 12 and the Franchise Dashboard govern which franchisee may solicit or retain an agent relationship.
How does a Hommati job move from demand to billing?
A typical cycle starts with an authorized agent relationship, passes through a territory-and-client check, moves to scheduled media capture and package assembly, then ends with Hommati.com publication, Dashboard delivery, billing and system reporting. The FDD does not authorize a parallel billing or delivery stack.
Who performs the work, and can the Program be manager-run?
The FDD permits full-time operation or a part-time, executive managed basis. If the franchisee chooses the executive-managed route from the outset, the required General Manager or paired 3D/Drone Pilot and Agent Development Manager structure must be in place before operations begin.
Part-time executive management requires either a General Manager or both a 3D/Drone Pilot and Agent Development Manager. Hiring, scheduling, compensation, discipline and daily supervision remain franchisee responsibilities. Source: 2026 FDD, Item 15, pp. 32-33; Franchise Agreement §7.5.
Which suppliers, technology and operating assets are mandatory?
Hommati is supplier- and platform-dependent. HFN designates required equipment, software, vendors and specifications, and it is the only approved source for several core inputs and hosting functions. The franchisee cannot substitute another 3D/VR platform or another photo, video or 3D-tour delivery service for the authorized stack.
What does HFN control, and what remains with the franchisee?
The split is operationally significant: HFN controls the branded service system, required platforms, quality standards and major digital channels, while the franchisee controls local personnel management and certain commercial decisions, including whether to adopt HFN's suggested prices, subject to required program discounts and system rules.
HFN may change Program standards, require compatible technology, inspect operations and media with or without notice, and require deficient media replacement. The Operations Manuals govern operating standards, with HFN's master copy controlling content disputes. Source: Franchise Agreement §7.2.
How protected is a Hommati Territory?
It is not exclusive. Item 12 grants a county-based Territory with a population-driven cap on the number of franchisees, while preserving competition from company-owned outlets, other franchisees, other channels and controlled brands. Separate agent-assignment rules then determine who may solicit or retain specific Clients.
Before offering Featured Agent membership or Hommati services, the franchisee must run an Exclusive Agent Search in the Franchise Dashboard. Generic Hommati.com leads use a Round Robin Basis when the agent does not select a franchisee; Featured Agent leads stay with the enrolling franchisee, while Limited Agent assignment depends on the disclosed assignment and recent-billing rules. See 2026 FDD, Items 11-12.
“One franchisee per 200,000 population” is a density formula, not exclusivity. HFN can combine counties, larger Territories can contain multiple franchisees, and HFN reserves Internet-marketing rights. Read the official franchise opportunity page together with Item 12.
What does Item 20 show about the outlet mix?
At the Nov. 30, 2025 fiscal year-end, Item 20 provides mutually exclusive franchised and company-owned outlet populations that reconcile to the system total. That makes current composition the cleanest Item 20 view; undated or live website counters are not mixed into the chart.
Public Hommati pages use live marketing counters without Item 20's reporting date, so they are not averaged into the chart. More importantly, Item 1 says HFN has “one corporate owned location,” while Item 20 reports nine company-owned outlets at fiscal year-end 2025; the FDD does not reconcile the statements.
Which operating questions still need direct confirmation?
The FDD is detailed about workflow and control, but operating inputs can change. Verify the designated-vendor list, exact Territory allocation, current package requirements and the company-owned outlet discrepancy before treating the documented process as the current field configuration.
How should the Hommati operating model be understood?
Hommati is a locally executed real-estate media Program with per-job service billings and disclosed agent-program mechanisms feeding a franchisor-controlled digital platform. The franchisee's central responsibility is to acquire and serve authorized agent relationships while producing every required package component accurately and on schedule.
HFN's strongest dependency is the Franchise Dashboard plus designated or sole-source production inputs, Hommati.com distribution, Operations Manuals and audit rights. The key boundary is a non-exclusive Territory with regulated franchisee density and agent assignments. The largest unresolved question is the mismatch between Item 1's corporate-location statement and Item 20's company-owned outlet count.