How Much Does a Firehouse Subs Franchise Owner Make?

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Owner earnings answer
$26,915–$187,784

Firehouse Subs’ 2026 U.S. Franchise Disclosure Document reports official 2025 median Restaurant-level EBITDA of $95,743 across 704 reporting franchised restaurants. The displayed range uses the FDD’s median EBITDA for the lowest and highest annual-sales bands. It is a decision-planning range, not a predicted minimum and maximum, and it is not after-tax take-home pay.

When a full-time Managing Owner actually replaces an otherwise paid restaurant manager, an illustrative labor-inclusive owner-operator benefit is about $89,955–$250,824, with a central reference of $158,783. That higher figure includes the market value of the owner’s work; it is not passive business profit.

Mode A: official earnings disclosure Evidence confidence: High 2025 operating period U.S. franchised restaurants, formats combined
Important measurement disclosure The Item 19 figures are official Restaurant-level EBITDA, not a franchisor statement of personal owner income. Any conversion to manager-run owner earnings or owner-operator benefit in this article is an independent analytical scenario. It combines identified FDD facts with a separately identified U.S. Bureau of Labor Statistics wage benchmark. Actual results can differ materially by location, format, sales, labor, occupancy, financing, owner involvement and execution.
Data basis

Legal franchisorFirehouse of America, LLC

Current disclosure2026 U.S. FDD, issued March 25, 2026

Item 19 statusOfficial Annual Sales and Restaurant-level EBITDA disclosure

Applicable population704 franchised restaurants open throughout 2025 with submitted, complete profit-and-loss statements

FormatsCounter Service, Free-Standing with Drive Thru and End-Cap Strip Center with Drive Thru; EBITDA data combine formats

Supplemental benchmarkBLS Food Service Managers wage data used only for owner-labor sensitivity

Public FDD linkNo matching 2026 FDD was verified on a franchise-controlled public domain; FDD references below are plain-text Item and page citations

Date checkedJuly 17, 2026

Item 19 evidence

What does Firehouse Subs officially disclose about annual earnings?

The official central result is $95,743 of median Restaurant-level EBITDA for 2025. The corresponding average was $103,119, based on 704 U.S. franchised restaurants. The FDD defines Restaurant-level EBITDA as Annual Sales minus Cost of Goods Sold, Labor Costs, Occupancy Costs and Other Costs. This is an earnings measure, but it is not the same as an owner’s salary, distribution, cash draw or after-tax income.

The 704 restaurants represented about 62% of the 1,137 franchised restaurants that operated continuously for all of 2025. The FDD excluded 433 continuously operated restaurants that did not submit complete profit-and-loss statements, 97 restaurants that were not open for the full year and 21 restaurants that permanently closed during 2025. Evidence confidence is still High because the current same-brand Item 19 directly reports a defined earnings measure for a large population, but the missing and closed outlets remain a material limitation. Source: 2026 U.S. FDD, Item 19, pp. 67–72.

Official $95,743 Median Restaurant-level EBITDA All 704 reporting franchised restaurants, 2025.
Official $103,119 Average Restaurant-level EBITDA Equivalent to a disclosed average EBITDA margin of 10.0%.
Official $986,432 Median Annual Sales Revenue for the reporting cohort; revenue is not owner earnings.
Official 704 Reporting restaurants Complete P&L submissions from restaurants open throughout 2025.
Derived 62% Continuous-outlet coverage 704 divided by 1,137 continuously operated franchised restaurants.
Official 11% Royalty plus System Fund 6% royalty and current 5% System Fund contribution on Gross Sales.
Revenue is not earnings The FDD’s $986,432 median Annual Sales figure is Gross Sales before food, labor, occupancy and other operating costs. The closest disclosed owner-earnings proxy is Restaurant-level EBITDA, not Average Unit Volume.

How does median EBITDA change by annual-sales band?

Official 2025 median Restaurant-level EBITDA rises sharply once Annual Sales exceed $1.2 million.

Median Restaurant-level EBITDA by annual sales band Four horizontal bars show median EBITDA of 26,915 dollars below 800,000 dollars in sales, 83,084 dollars from 800,000 to 1 million dollars, 114,170 dollars from 1 million to 1.2 million dollars, and 187,784 dollars above 1.2 million dollars. $0 $50K $100K $150K $200K < $0.8M sales $0.8M–$1.0M $1.0M–$1.2M > $1.2M sales $26,915 $83,084 $114,170 $187,784

Interpretation: Sales volume is the largest disclosed earnings driver. The median EBITDA spread between the lowest and highest sales bands is $160,869.

Source: 2026 U.S. FDD, Item 19, pp. 67–68. These are conditional sales-band medians, not probabilities, forecasts or an actual minimum-to-maximum range.

Owner role

How does active owner involvement change the result?

A Firehouse Subs owner cannot treat the concept as purely passive. Item 15 requires an approved Managing Owner with at least a 10% ownership or profit interest, a nearby primary residence, full authority over day-to-day activities and full-time best efforts supervising the restaurant or same-area portfolio. The official Firehouse Subs franchise FAQ also states that at least one partner must be actively involved in day-to-day operations.

Item 19’s Labor Costs include restaurant-level hourly and management labor, salaries and payroll burdens. Therefore, a manager-cost-retained unit can use Restaurant-level EBITDA as the nearest disclosed pre-tax owner-earnings proxy. If the Managing Owner actually replaces a paid manager, the owner may capture both residual EBITDA and the value of the management labor performed. The illustrative adjustment below uses the BLS May 2024 median wage of $63,040 for food service managers in food services and drinking places.

Manager-cost-retained earnings versus owner-operator benefit

Three analytical scenarios use official FDD EBITDA reference points plus a $63,040 replacement-manager labor value.

Manager-cost-retained earnings and owner-operator benefit scenarios Conservative scenario shows 26,915 dollars of EBITDA and 89,955 dollars of owner-operator benefit. Base scenario shows 95,743 dollars and 158,783 dollars. Upside scenario shows 187,784 dollars and 250,824 dollars. $0 $50K $100K $150K $200K $250K Conservative Base Upside $26,915 $89,955 $95,743 $158,783 $187,784 $250,824 EBITDA proxy with manager cost retained Owner-operator benefit

Interpretation: Replacing a paid manager adds labor value, not passive profit. The owner must perform the work, and the benefit disappears if a separate manager remains on payroll.

Sources and formula: 2026 U.S. FDD, Item 19, pp. 68 and 71–72; Item 15, p. 54; BLS Food Service Managers, May 2024. Owner-operator benefit = official EBITDA reference point + $63,040. Conservative and Upside use the FDD’s lowest and highest sales-band medians; Base uses the all-reporting median. Scenario labels are analytical, not FDD probability statements.

Owner-operator effect The FDD does not isolate owner salary or identify which submitted P&Ls included owner compensation. The $63,040 addition is therefore a labor-replacement sensitivity, not a claim that every active owner can add that amount to EBITDA.
Manager-run pre-tax owner earnings proxy
Restaurant-level EBITDA after normal unit-level costs, including restaurant management labor and disclosed recurring franchise fees, but before interest, taxes, depreciation, amortization, capital expenditures, debt principal and personal taxes.
Owner-operator benefit
Residual Restaurant-level EBITDA plus the market value of manager labor actually replaced by the owner. Part of this amount compensates the owner for full-time work.
Not included
Above-restaurant corporate salaries and office costs, financing costs, loan fees, depreciation, amortization, replacement capital spending, personal income taxes and debt principal payments.
Revenue-to-earnings bridge

Which costs consume Firehouse Subs sales before the owner is paid?

For the 704-store reporting cohort, the FDD’s average cost structure left 10.0% of Annual Sales as Restaurant-level EBITDA. Average Cost of Goods Sold was 30.5%, Labor Costs were 26.3%, Occupancy Costs were 7.6% and Other Costs were 25.7%. “Other Costs” already include royalties, System Fund contributions, the additional ordering system fee, utilities, repairs, insurance, the MIS System Fee and the Digital Technology Fee, so those franchise charges must not be subtracted again from the disclosed EBITDA.

Official 2025 average measure Dollars Share of sales What it includes
Annual Sales $1,035,521 100.0% Gross Sales including catering and delivery, excluding refunds and sales taxes.
Cost of Goods Sold $315,746 30.5% Food, beverages, paper and packaging; some shipping and carbonation costs.
Labor Costs $272,237 26.3% Hourly and management labor, salaries, payroll taxes, benefits and training.
Occupancy Costs $78,625 7.6% Rent and property-related costs such as CAM, property taxes and building insurance.
Other Costs $265,793 25.7% Includes franchise royalties, marketing contributions, technology, utilities, repairs and other operating costs.
Restaurant-level EBITDA $103,119 10.0% Official average earnings measure before the exclusions listed above.

The rounded dollar rows differ from the reported EBITDA by $1 when subtracted, which is consistent with the FDD’s rounding convention. Source: 2026 U.S. FDD, Item 19, pp. 67–72.

Recurring fee treatment Item 6 sets the standard Royalty at 6% of Gross Sales and the current System Fund Contribution at 5%. It also lists a $1,200 annual MIS System Fee and Digital Technology Fees of $150 per restaurant per month plus 1% of Digital Sales. Item 19 states that these charges are already included in Other Costs. Source: 2026 U.S. FDD, Item 6, pp. 21–24; Item 19, p. 71.
Uncertainty and verification

How much uncertainty should a buyer attach to the earnings range?

The uncertainty is material even though the evidence is direct and current. The strongest disclosed central measure is $95,743 of median Restaurant-level EBITDA, but the sales-band medians range from $26,915 to $187,784 and the underlying cohort omits incomplete P&Ls, partial-year restaurants and stores that permanently closed. Format-specific EBITDA is not disclosed, and financing can reduce owner cash flow substantially because Item 10 states that Firehouse of America, LLC does not provide or guarantee financing.

The FDD also reports separate sales distributions for Counter Service, Free-Standing with Drive Thru and End-Cap Strip Center with Drive Thru restaurants, but Section B combines those formats for EBITDA. A buyer therefore cannot infer that a drive-thru unit will earn a specific EBITDA amount merely from its higher or lower AUV. Occupancy, build type, labor model and local sales mix may move together.

  • Request Item 19 substantiation. The FDD says written substantiation is available on reasonable request. Reconcile the full P&L definition, accounting method and treatment of owner compensation.
  • Interview current and former franchisees in the intended format and market. Ask for actual 2025 and trailing-12-month sales, food cost, labor, occupancy, repairs, technology costs, manager pay and capital spending.
  • Separate owner labor from business profit. Confirm whether the location requires a paid general manager in addition to the Managing Owner and whether owner salary appears in Labor Costs.
  • Model financing separately. Obtain lender terms and calculate interest and principal outside Restaurant-level EBITDA; do not treat the FDD’s EBITDA as cash available after debt service.
  • Test downside sales. Compare the site’s rent and wage structure with the FDD’s sub-$0.8 million cohort, where median EBITDA was only $26,915.

The Federal Trade Commission’s franchise buyer guide explains that Item 19 is the required location for franchisor sales or earnings claims and recommends evaluating the source, scope and limitations. The FTC also notes that buyers may ask for written substantiation supporting a financial performance representation.

Decision synthesis

What is the strongest defensible Firehouse Subs owner-earnings range?

Use $26,915–$187,784 as the strongest evidence-led annual range for Restaurant-level EBITDA, with $95,743 as the official 2025 median reference. This is an official FDD earnings measure conditioned by sales band, not a guarantee of personal income. For a full-time owner who genuinely replaces a paid manager, the illustrative owner-operator benefit is $89,955–$250,824, with $158,783 as the central reference; the added $63,040 is compensation for labor performed.

The most important disclosed driver is Annual Sales, while the largest unresolved uncertainty is how format, local occupancy, owner compensation and manager staffing interact within the mixed-format 704-store EBITDA sample. Before making a decision, verify Item 19 substantiation, obtain site-specific debt terms and interview franchisees whose restaurant format, sales level and owner role match the proposed operation.