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Description
Investment Icon

What Are the Initial Investment Requirements for a MOOYAH Franchise?

To open a MOOYAH franchise, potential franchisees should prepare for an initial investment ranging from $495,918 to $1,168,251. This investment includes a franchise fee of $40,000, alongside additional costs for equipment, real estate, and initial inventory. Franchisees also need to demonstrate a net worth between $500,000 and $1,000,000, ensuring they have the financial stability to support their new business venture.

Fees Icon

What Are the Ongoing Fees for MOOYAH Franchisees?

MOOYAH franchisees are required to pay a royalty fee of 6% on their gross sales, alongside a marketing fee of 3%. These ongoing fees contribute to the brand's overall marketing efforts and support services, helping franchisees maintain a competitive edge in their local markets. Understanding these fees is crucial for franchisees when calculating their potential profitability.

Revenue Icon

What Is the Average Revenue for a MOOYAH Franchise Unit?

On average, a MOOYAH franchise unit generates annual revenue of approximately $1,021,975. The revenue can vary significantly, with the lowest reported annual revenue at $561,694 and the highest at $1,738,570. This wide range highlights the importance of location, management, and market conditions in determining a franchise's financial performance.

Breakeven Icon

How Quickly Can Franchisees Expect to Break Even?

MOOYAH franchisees can anticipate breaking even within about 12 months of operation. This relatively quick payback period is appealing to many investors, as it indicates a strong potential for profitability in a short timeframe. Effective management and adherence to brand standards are essential to achieving this timeline.

MOOYAH Franchise Financial Requirements

Below, you’ll find an overview of the initial investment needed to launch the business, along with the ongoing fees required by the franchisor to maintain operations over time.

Net Worth Required icon The minimum total assets (minus liabilities) you must possess.

i Net Worth Required:

$500,000 - $1,000,000
Investment Payback icon The estimated period to recoup your total investment.

i Investment Payback:

12 Months
Franchise Fee icon The initial fee paid to join the franchise system.

i Franchise Fee:

$40,000
Royalty Fee icon Ongoing percentage of revenue paid to the franchisor.

i Royalty Fee:

6%
Marketing Fee icon Regular contribution toward the franchise’s advertising fund.

i Marketing Fee:

3%
Breakeven Time icon The estimated timeframe to recover your initial costs.

i Breakeven Time:

12 Months
Initial Investment icon The total amount required to launch the franchise.

i Initial Investment:

$495,918 - $1,168,251
Cash Required icon The minimum liquid capital you must have on hand.

i Cash Required:

$495,918 - $1,168,251
Average Revenue icon The typical yearly revenue generated per franchise location.

i Average Revenue:

$1,021,975
Median Revenue icon The middle value of yearly revenue among franchise locations.

i Median Revenue:

$1,013,087
Highest Revenue icon The largest reported annual revenue among franchisees.

i Highest Revenue:

$1,738,570
Lowest Revenue icon The smallest reported annual revenue among franchisees.

i Lowest Revenue:

$561,694
Industry icon A broad sector defining similar types of franchise businesses.

i Industry:

Restaurant Franchises
Category icon A more specific division within the broader industry.

i Category:

Quick-Service Restaurants
Leadership icon The key individuals guiding the franchise’s strategy and growth.

i Leadership:

Michael Mabry (President & C
Corporate Address icon The official business address of the franchisor’s headquarters.

i Corporate Address:

6865 Windcrest Drive, Suite 400Plano, Texas 75024
Funding Year icon Available financing options to help start the franchise.

i Funding Year:

2017
Parent Company icon The main organization that owns the franchise brand.

i Parent Company:

Mooyah Franchising LLC

MOOYAH Franchise Unit Growth Summary

A breakdown of corporate, franchised, and total units, with yearly net changes.

The overall number of operating franchise locations.

Total Units i

78
The number of locations owned by independent franchisees.

Franchised Units i

77
The number of locations owned and run by the franchisor.

Corporate Units i

1
Units 2020 2021 2022
Total Units 76 78 75
Net Change YoY +2 -3
Franchised Units 74 77 74
Net Change YoY +3 -3
Corporate Units 2 1 1
Net Change YoY -1 0
Investment About

Investment Overview

The MOOYAH franchise requires an initial investment ranging from $495,918 to $1,168,251. This includes a franchise fee of $40,000, with ongoing royalty and marketing fees set at 6% and 3% of gross sales, respectively. Potential franchisees should also have a net worth of $500,000 to $1,000,000 to qualify for ownership.

Potential About

Revenue Potential

MOOYAH franchises show promising financial performance, with average annual revenue per unit reported at $1,021,975. The median revenue stands at $1,013,087, while the highest revenue recorded reaches $1,738,570. This indicates significant earning potential for franchisees willing to invest in the brand.

Metrics About

Breakeven and Payback

Franchisees can expect to breakeven within 12 months of operation. Additionally, the investment payback period is also around 12 months, making MOOYAH a potentially lucrative option for entrepreneurs seeking a quick return on their investment.

Fees About

Franchise Growth

MOOYAH has demonstrated a stable growth trajectory with 74 franchised units in 2020, increasing to 77 in 2021, and maintaining 74 units in 2022. This consistency reflects a solid franchise model with potential for further expansion in the coming years.

Breakeven About

Operating Expenses

The average operating expenses for a MOOYAH unit total approximately $378,223 annually. Key costs include salaries, wages, and benefits at $236,622, alongside other expenses such as marketing and general administrative costs. Understanding these expenses is crucial for franchisees to manage profitability effectively.

Units About

Corporate Structure

MOOYAH is structured as a franchise system, with a combination of franchised and corporate-owned units. The company has a small number of corporate units, which allows for a focused approach in supporting franchisees while maintaining brand integrity across all locations.

Frequently Asked Questions

The initial investment for a MOOYAH franchise ranges from $495,918 to $1,168,251, which includes the franchise fee and various startup costs.