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Description
Investment Icon

What Are the Initial Investment Requirements for a Mama DeLuca's Franchise?

To become a Mama DeLuca's franchisee, you will need to prepare for an initial investment that ranges from $42,450 to $159,500. This includes a franchise fee of $5,000. Be ready for ongoing costs as well, which include an 8% royalty fee and a 4.5% marketing fee. Ensuring you have the necessary cash on hand is crucial, as the minimum cash required is $42,450, while the net worth requirement is set at $10,000.

Fees Icon

What Is the Financial Performance of Mama DeLuca's Franchise Units?

Mama DeLuca's franchise units show promising financial performance, with an average annual revenue per unit estimated at $280,000 and a median revenue of $500,000. The revenue can vary significantly, with the lowest reported at $50,000 and the highest reaching $1,200,000. Franchisees can expect to break even within 12 months and achieve payback on their investment in approximately 15 months.

Revenue Icon

What Are the Average Expenses for Operating a Mama DeLuca's Franchise?

Operating a Mama DeLuca's franchise involves various expenses that total around $52,850 annually. Key costs include rent at $24,000, utilities at $3,600, and marketing and advertising at $5,000. Additionally, franchisees should budget for sales and accounting expenses, management salaries, and miscellaneous costs. Understanding these expenses is vital for effective financial planning and maintaining profitability.

Breakeven Icon

How Has Mama DeLuca's Franchise Grown Over the Years?

Since its inception, Mama DeLuca's has seen steady growth in the number of franchised units. In 2014, there were 36 units, which increased to 38 in 2015, and further expanded to 51 units by 2016. This growth trajectory indicates a strong demand for the brand and presents a robust opportunity for new franchisees looking to join a thriving network.

Mama DeLuca's Franchise Financial Requirements

Below, you’ll find an overview of the initial investment needed to launch the business, along with the ongoing fees required by the franchisor to maintain operations over time.

Net Worth Required icon The minimum total assets (minus liabilities) you must possess.

i Net Worth Required:

$10,000 - $10,000
Investment Payback icon The estimated period to recoup your total investment.

i Investment Payback:

15 Months
Franchise Fee icon The initial fee paid to join the franchise system.

i Franchise Fee:

$5,000
Royalty Fee icon Ongoing percentage of revenue paid to the franchisor.

i Royalty Fee:

8%
Marketing Fee icon Regular contribution toward the franchise’s advertising fund.

i Marketing Fee:

4.5%
Breakeven Time icon The estimated timeframe to recover your initial costs.

i Breakeven Time:

12 Months
Initial Investment icon The total amount required to launch the franchise.

i Initial Investment:

$42,450 - $159,500
Cash Required icon The minimum liquid capital you must have on hand.

i Cash Required:

$42,450 - $159,500
Average Revenue icon The typical yearly revenue generated per franchise location.

i Average Revenue:

$280,000
Median Revenue icon The middle value of yearly revenue among franchise locations.

i Median Revenue:

$500,000
Highest Revenue icon The largest reported annual revenue among franchisees.

i Highest Revenue:

$1,200,000
Lowest Revenue icon The smallest reported annual revenue among franchisees.

i Lowest Revenue:

$50,000
Industry icon A broad sector defining similar types of franchise businesses.

i Industry:

Food Franchises
Category icon A more specific division within the broader industry.

i Category:

Pizza
Leadership icon The key individuals guiding the franchise’s strategy and growth.

i Leadership:

Cory DeLuca
Corporate Address icon The official business address of the franchisor’s headquarters.

i Corporate Address:

7045 E. Camelback Road Suite 400 Scottsdale, AZ 85251
Funding Year icon Available financing options to help start the franchise.

i Funding Year:

2006
Parent Company icon The main organization that owns the franchise brand.

i Parent Company:

MD Pizza, LLC

Mama DeLuca's Franchise Unit Growth Summary

A breakdown of corporate, franchised, and total units, with yearly net changes.

The overall number of operating franchise locations.

Total Units i

51
The number of locations owned by independent franchisees.

Franchised Units i

51
The number of locations owned and run by the franchisor.

Corporate Units i

0
Units 2014 2015 2016
Total Units 36 38 51
Net Change YoY 2 13
Franchised Units 36 38 51
Net Change YoY 2 13
Corporate Units 0 0 0
Net Change YoY 0 0
Investment About

Investment Overview

Mama DeLuca's franchise offers an accessible entry point for aspiring business owners with a low initial investment of $42,450 and a high of $159,500. The franchise fee is set at $5,000, making it financially feasible for many. Franchisees can expect to allocate 8% of gross sales as a royalty fee, alongside a 4.5% marketing fee to support brand visibility and growth.

Potential About

Revenue Potential

Franchisees of Mama DeLuca's can anticipate strong financial performance, with average annual revenue per unit reaching $280,000, and a median of $500,000. The revenue range is significant, with the lowest unit generating $50,000 and the highest achieving $1,200,000 annually. This variability allows franchisees to gauge potential income based on location and management effectiveness.

Metrics About

Breakeven and Payback Period

The franchise model is designed for profitability, with a breakeven time of just 12 months. Additionally, franchisees can expect to see a return on their investment within 15 months, making it an attractive option for those looking to enter the food service industry with a quick turnaround on their financial commitment.

Fees About

Operational Insights

Mama DeLuca's maintains a streamlined operational structure, with average operating expenses estimated at $150,000 annually. This includes essential costs such as rent, utilities, and salaries. Understanding these expenses is crucial for franchisees to manage their budgets effectively and maximize profit margins.

Breakeven About

Franchise Growth

The Mama DeLuca's franchise has shown steady growth since its inception, expanding from 36 franchised units in 2014 to 51 units by 2016. This upward trend indicates a robust demand for the brand and presents a promising opportunity for new franchisees to join a growing network with a solid foundation.

Units About

Financial Performance Metrics

The average financial performance metrics for Mama DeLuca's highlight a gross profit margin of 60%, which translates to a gross profit of $300,000 based on average annual revenue. This strong margin, combined with effective cost management, positions franchisees to achieve substantial earnings while maintaining operational efficiency.

Frequently Asked Questions

The initial investment for a Mama DeLuca's franchise ranges from $42,450 to $159,500, which includes the franchise fee of $5,000 and other startup costs.