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Description
Investment Icon

What is the Initial Investment for a Home2 Suites Franchise?

To open a Home2 Suites franchise, the initial investment ranges from $14,508,210 to $21,620,632. This includes a franchise fee of $100,000. Prospective franchisees should also prepare for additional costs, such as a cash requirement of $1,000,000 to $1,500,000 and a net worth requirement of $6,165,500. Understanding these financial commitments is crucial for those considering this opportunity.

Fees Icon

What are the Ongoing Fees Associated with Home2 Suites?

Franchisees of Home2 Suites are subject to ongoing fees that include a royalty fee of 6% of gross revenue and a marketing fee of 3.50%. These fees are essential for maintaining brand standards and supporting marketing efforts that drive customer traffic. Being aware of these ongoing expenses helps franchisees plan their financial strategies effectively.

Revenue Icon

What is the Average Revenue Potential for Home2 Suites?

Home2 Suites franchises have demonstrated significant revenue potential, with an average annual revenue per unit reported at $2,245,573. The median annual revenue stands at $1,100,000, while the highest annual revenue can reach up to $10,000,000. This revenue potential is a key factor for aspiring franchisees when evaluating the profitability of their investment.

Breakeven Icon

How Long Does it Take to Break Even with a Home2 Suites Franchise?

Franchisees can expect to reach their breakeven point in approximately 36 months. Additionally, the investment payback period is around 20 months. These timelines are important for financial planning, as they provide insights into how quickly a franchisee can recover their initial investment and begin to see returns. Understanding these metrics can help franchisees set realistic financial goals.

Home2 Suites Franchise Financial Requirements

Below, you’ll find an overview of the initial investment needed to launch the business, along with the ongoing fees required by the franchisor to maintain operations over time.

Net Worth Required icon The minimum total assets (minus liabilities) you must possess.

i Net Worth Required:

$6,165,500
Investment Payback icon The estimated period to recoup your total investment.

i Investment Payback:

20 Months
Franchise Fee icon The initial fee paid to join the franchise system.

i Franchise Fee:

$100,000
Royalty Fee icon Ongoing percentage of revenue paid to the franchisor.

i Royalty Fee:

6%
Marketing Fee icon Regular contribution toward the franchise’s advertising fund.

i Marketing Fee:

3.50%
Breakeven Time icon The estimated timeframe to recover your initial costs.

i Breakeven Time:

36 Months
Initial Investment icon The total amount required to launch the franchise.

i Initial Investment:

$14,508,210 - $21,620,632
Cash Required icon The minimum liquid capital you must have on hand.

i Cash Required:

$1,000,000 - $1,500,000
Average Revenue icon The typical yearly revenue generated per franchise location.

i Average Revenue:

$2,245,573
Median Revenue icon The middle value of yearly revenue among franchise locations.

i Median Revenue:

$1,100,000
Highest Revenue icon The largest reported annual revenue among franchisees.

i Highest Revenue:

$10,000,000
Lowest Revenue icon The smallest reported annual revenue among franchisees.

i Lowest Revenue:

$1,200,000
Industry icon A broad sector defining similar types of franchise businesses.

i Industry:

Healthcare & Senior Care
Category icon A more specific division within the broader industry.

i Category:

Senior Living Facilities
Leadership icon The key individuals guiding the franchise’s strategy and growth.

i Leadership:

Christopher Nassetta
Corporate Address icon The official business address of the franchisor’s headquarters.

i Corporate Address:

7930 Jones Branch Drive, Suite 1100McLean, Virginia 22102
Funding Year icon Available financing options to help start the franchise.

i Funding Year:

2007
Parent Company icon The main organization that owns the franchise brand.

i Parent Company:

Hilton

Home2 Suites Franchise Unit Growth Summary

A breakdown of corporate, franchised, and total units, with yearly net changes.

The overall number of operating franchise locations.

Total Units i

547
The number of locations owned by independent franchisees.

Franchised Units i

547
The number of locations owned and run by the franchisor.

Corporate Units i

0
Units 2020 2021 2022
Total Units 377 456 514
Net Change YoY 79 58
Franchised Units 377 456 514
Net Change YoY 79 58
Corporate Units 0 0 0
Net Change YoY 0 0
Investment About

Investment Overview

Home2 Suites requires a significant financial commitment from franchisees, with initial investments ranging from $14,508,210 to $21,620,632. The franchise fee is set at $100,000, and ongoing royalty and marketing fees are 6% and 3.5%, respectively. To qualify, potential franchisees must have a cash reserve of $1,000,000 to $1,500,000 and a net worth of at least $6,165,500.

Potential About

Revenue Potential

The average annual revenue per Home2 Suites unit stands at approximately $2,245,573, with a median annual revenue of $1,100,000. Revenue can vary widely, with the lowest reported at $1,200,000 and the highest reaching $10,000,000. This range highlights the potential for profitability in diverse markets.

Metrics About

Franchise Growth

Home2 Suites has demonstrated strong growth in franchised units, increasing from 377 in 2020 to 514 in 2022. This consistent expansion reflects the brand's popularity and the increasing demand for extended-stay accommodations, making it an attractive opportunity for potential franchisees.

Fees About

Operational Metrics

Franchisees can expect a breakeven period of about 36 months, with an investment payback timeframe of 20 months. These metrics indicate a relatively swift return on investment, making Home2 Suites a compelling option for those looking to enter the hospitality sector.

Breakeven About

Average Expenses

Franchisees should be prepared for various operational expenses, including insurance, permits, and miscellaneous pre-opening costs, which can range significantly. Total initial expenses can vary between $14,508,210 and $21,620,632, emphasizing the importance of thorough financial planning before launching a franchise.

Units About

Support and Training

Home2 Suites offers comprehensive support and training for franchisees, ensuring they are well-equipped to manage their operations effectively. This includes guidance in areas such as marketing, operational procedures, and customer service, which are crucial for maintaining brand standards and achieving success in the competitive hospitality industry.

Frequently Asked Questions

The initial investment for a Home2 Suites franchise ranges from approximately $14,508,210 to $21,620,632, which includes the franchise fee, equipment, and other startup costs.