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Description
Investment Icon

How To Open a Goodcents Deli Fresh Subs Franchise?

To begin your journey with Goodcents, you typically start by submitting an inquiry to receive their franchise information kit. Following initial conversations with a franchise development representative, you will review the Franchise Disclosure Document (FDD) to understand the financial commitments, including the $30,000 initial franchise fee. The process involves a thorough evaluation of your financial standing, specifically requiring a net worth of $200,000 and $100,000 in liquid cash. If approved, you will undergo training to master their signature bread-baking and meat-slicing techniques before launching your location.

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What Might Make a Goodcents Franchise a Good Choice?

Goodcents offers a competitive entry point into the quick-service restaurant industry with an initial investment ranging from $327,800 to $514,850. The brand maintains a steady presence in the market, holding a consistent footprint of 65 franchised units over recent years. Prospective owners should account for ongoing costs, such as the 6% royalty fee and a 3.5% marketing fee. With a median annual revenue per unit of $200,000 and an estimated investment payback period of approximately 37 months, the brand provides a structured financial path for entrepreneurs who meet the capital requirements.

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Why You May Want to Start a Goodcents Franchise?

Goodcents is renowned for its "Deli Fresh" promise, slicing meats and cheeses to order and baking fresh bread daily. This commitment to quality helps franchisees differentiate themselves in a crowded sub-sandwich market. As a franchisee, you benefit from a proven business model that has evolved over decades. The brand provides comprehensive support systems to help you manage operations efficiently. Whether you are an experienced restaurateur or a first-time business owner, the Goodcents system is designed to provide the tools necessary to deliver high-quality meals and exceptional customer service to your local community.

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Is Owning a Goodcents Franchise the Right Move for You?

If you are looking for a stable brand with a loyal following, Goodcents may be the right fit. The system has shown remarkable stability, maintaining 65 franchised locations through 2024, with the recent addition of a corporate-owned unit. While the sandwich industry is competitive, Goodcents' focus on freshness and soft, pillowy bread provides a unique selling proposition. Before committing, ensure you are comfortable with the 37-month breakeven timeline and are prepared to uphold the brand's high standards for food safety and guest experience.

Goodcents Deli Fresh Subs Franchise Financial Requirements

Below, you’ll find an overview of the initial investment needed to launch the business, along with the ongoing fees required by the franchisor to maintain operations over time.

Net Worth Required icon The minimum total assets (minus liabilities) you must possess.

i Net Worth Required:

$200,000
Investment Payback icon The estimated period to recoup your total investment.

i Investment Payback:

37 Months
Franchise Fee icon The initial fee paid to join the franchise system.

i Franchise Fee:

$30,000
Royalty Fee icon Ongoing percentage of revenue paid to the franchisor.

i Royalty Fee:

$
Marketing Fee icon Regular contribution toward the franchise’s advertising fund.

i Marketing Fee:

$
Breakeven Time icon The estimated timeframe to recover your initial costs.

i Breakeven Time:

37 Months
Initial Investment icon The total amount required to launch the franchise.

i Initial Investment:

$327,800 - $514,850
Cash Required icon The minimum liquid capital you must have on hand.

i Cash Required:

$100,000
Average Revenue icon The typical yearly revenue generated per franchise location.

i Average Revenue:

$1,031,954
Median Revenue icon The middle value of yearly revenue among franchise locations.

i Median Revenue:

$626,132
Highest Revenue icon The largest reported annual revenue among franchisees.

i Highest Revenue:

$1,417,189
Lowest Revenue icon The smallest reported annual revenue among franchisees.

i Lowest Revenue:

$259,119
Industry icon A broad sector defining similar types of franchise businesses.

i Industry:

Restaurant Franchises
Category icon A more specific division within the broader industry.

i Category:

Quick-Service Restaurants
Leadership icon The key individuals guiding the franchise’s strategy and growth.

i Leadership:

Goodcents To Go
Corporate Address icon The official business address of the franchisor’s headquarters.

i Corporate Address:

8997 Commerce Drive, De Soto, Kansas 66018
Funding Year icon Available financing options to help start the franchise.

i Funding Year:

1991
Parent Company icon The main organization that owns the franchise brand.

i Parent Company:

Goodcents To Go

Goodcents Deli Fresh Subs Franchise Unit Growth Summary

A breakdown of corporate, franchised, and total units, with yearly net changes.

The overall number of operating franchise locations.

Total Units i

66
The number of locations owned by independent franchisees.

Franchised Units i

65
The number of locations owned and run by the franchisor.

Corporate Units i

1
Units 2022 2023 2024
Total Units 65 65 66
Net Change YoY N/A 0 1
Franchised Units 65 65 65
Net Change YoY N/A 0 0
Corporate Units 0 0 1
Net Change YoY N/A 0 1
Investment About

Investment Overview

Starting a Goodcents Deli Fresh Subs franchise requires an initial investment ranging from $327,800 to $514,850. Prospective franchisees must demonstrate financial stability with a minimum net worth of $200,000 and at least $100,000 in liquid cash. The initial franchise fee to join the system is set at $30,000, providing entry into a brand known for its "Deli Fresh" commitment and signature soft bread.

Potential About

Ongoing Fees and Royalties

Franchisees are required to pay a recurring royalty fee of 6% of gross sales for new units. In addition to royalties, there is a marketing fee of 3.5%, which supports brand-wide advertising initiatives and local promotional efforts. These fees ensure that owners receive ongoing corporate support, operational guidance, and national brand recognition to help maintain competitive positioning in the sandwich market.

Metrics About

Financial Performance and Recovery

Based on the latest disclosure data, the system shows a median annual revenue per unit of $200,000, though top-performing locations have reached highs of $626,132. The average annual revenue across the board is reported at $100,000. For new owners planning their long-term financial strategy, the typical breakeven time and investment payback period for a Goodcents location is estimated at approximately 37 months.

Fees About

Network Scale and Growth

Goodcents maintains a stable and consistent presence in the deli sub sector, ending the 2024 reporting period with a total of 66 units. The network is primarily composed of franchised locations, which have held steady at 65 units for the past three years. Recently, the company added one corporate-owned unit, signaling a balanced approach between supporting independent owners and maintaining direct skin in the game.

Breakeven About

Brand Philosophy

Goodcents Deli Fresh Subs is built on a foundation of quality and freshness, slicing meats and cheeses to order and baking bread fresh in-store every day. The brand focuses on providing a premium alternative to standard fast-food subs by emphasizing the "Deli Fresh" experience. This commitment to superior ingredients and traditional deli values has allowed the chain to cultivate a loyal customer base and a distinct identity within the competitive quick-service industry.

Units About

Franchise Support and Structure

The Goodcents corporate structure is designed to assist franchisees through every stage of development, from site selection and construction to grand opening and daily operations. With a franchise-heavy model consisting of 65 independently owned units, the system prioritizes the success of its partners. Owners benefit from a proven business model that has been refined over years of operation, backed by a dedicated corporate team focused on maintaining high standards of food quality and service.

Frequently Asked Questions

The total initial investment for a Goodcents franchise ranges from a low of $327,800 to a high of $514,850. This range covers essential startup costs, including the initial franchise fee and equipment.