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Description
Investment Icon

What Are the Initial Investment Requirements for a Dickey's Barbecue Pit Franchise?

To open a Dickey's Barbecue Pit franchise, you should prepare for an initial investment ranging from $210,105 to $528,589. This includes a franchise fee of $15,000. You will also need to have cash reserves between $15,000 and $30,000 and a net worth of $100,000 to $1,000,000. Understanding these financial requirements is crucial to ensure you can cover both the startup costs and ongoing operational expenses.

Fees Icon

What Are the Ongoing Fees for a Dickey's Barbecue Pit Franchise?

As a franchisee, you will be subject to ongoing fees that include a royalty fee of 6% of your revenue and a marketing fee of 3%. These fees contribute to the brand's overall marketing efforts and support services that help drive sales and maintain brand integrity. It's essential to factor these costs into your financial planning to ensure sustainable profitability.

Revenue Icon

What Is the Average Revenue Potential for a Dickey's Barbecue Pit Franchise?

Dickey's Barbecue Pit franchises have the potential to generate significant revenue, with an average annual revenue of around $1,200,000 per unit. The lowest reported annual revenue is approximately $198,000, while the highest can reach $1,000,000. This revenue potential can vary based on location, management, and market conditions, making it vital for franchisees to conduct thorough market research before opening a unit.

Breakeven Icon

What Is the Expected Breakeven and Payback Period for a Dickey's Barbecue Pit Franchise?

Franchisees can expect to reach breakeven within about 12 months of operation. The investment payback period is estimated at 15 months, meaning you could potentially recover your initial investment relatively quickly if the business performs well. This timeline is an important consideration for aspiring franchisees when evaluating the financial feasibility of opening a Dickey's Barbecue Pit location.

Dickey's Barbecue Pit Franchise Financial Requirements

Below, you’ll find an overview of the initial investment needed to launch the business, along with the ongoing fees required by the franchisor to maintain operations over time.

Net Worth Required icon The minimum total assets (minus liabilities) you must possess.

i Net Worth Required:

$100,000 - $1,000,000
Investment Payback icon The estimated period to recoup your total investment.

i Investment Payback:

15 Months
Franchise Fee icon The initial fee paid to join the franchise system.

i Franchise Fee:

$15,000
Royalty Fee icon Ongoing percentage of revenue paid to the franchisor.

i Royalty Fee:

6%
Marketing Fee icon Regular contribution toward the franchise’s advertising fund.

i Marketing Fee:

3%
Breakeven Time icon The estimated timeframe to recover your initial costs.

i Breakeven Time:

12 Months
Initial Investment icon The total amount required to launch the franchise.

i Initial Investment:

$210,105 - $528,589
Cash Required icon The minimum liquid capital you must have on hand.

i Cash Required:

$15,000 - $30,000
Average Revenue icon The typical yearly revenue generated per franchise location.

i Average Revenue:

$246,000
Median Revenue icon The middle value of yearly revenue among franchise locations.

i Median Revenue:

$1,206,000
Highest Revenue icon The largest reported annual revenue among franchisees.

i Highest Revenue:

$1,000,000
Lowest Revenue icon The smallest reported annual revenue among franchisees.

i Lowest Revenue:

$198,000
Industry icon A broad sector defining similar types of franchise businesses.

i Industry:

Restaurant Franchises
Category icon A more specific division within the broader industry.

i Category:

Quick-Service Restaurants
Leadership icon The key individuals guiding the franchise’s strategy and growth.

i Leadership:

Laura Rea Dickey
Corporate Address icon The official business address of the franchisor’s headquarters.

i Corporate Address:

18583 N. Dallas Parkway, Suite 120 DALLAS, TEXAS 75287
Funding Year icon Available financing options to help start the franchise.

i Funding Year:

1994
Parent Company icon The main organization that owns the franchise brand.

i Parent Company:

Dickey's Barbecue Restaurants, Inc.

Dickey's Barbecue Pit Franchise Unit Growth Summary

A breakdown of corporate, franchised, and total units, with yearly net changes.

The overall number of operating franchise locations.

Total Units i

385
The number of locations owned by independent franchisees.

Franchised Units i

376
The number of locations owned and run by the franchisor.

Corporate Units i

9
Units 2022 2023 2024
Total Units 485 468 385
Net Change YoY -17 -83
Franchised Units 475 459 376
Net Change YoY -16 -83
Corporate Units 10 9 9
Net Change YoY -1 0
Investment About

Company Background

Dickey's Barbecue Pit is a well-known fast-casual restaurant chain specializing in authentic Texas-style barbecue. Founded in 1941, Dickey's has grown to over 450 locations across the United States, offering a menu that includes smoked meats, classic sides, and signature sauces. The brand prides itself on its family-friendly atmosphere and commitment to quality, serving slow-smoked meats that are prepared on-site daily.

Potential About

Franchise Opportunity

Investing in a Dickey's Barbecue Pit franchise offers aspiring entrepreneurs a chance to join a recognized brand with a rich history. The franchise model is designed for both first-time business owners and seasoned investors looking to diversify their portfolios. With a relatively low initial investment and a strong support system, franchisees can benefit from a proven business model and a growing market for barbecue cuisine.

Metrics About

Financial Overview

The financial requirements for a Dickey's franchise include an initial investment ranging from $210,105 to $528,589, with a franchise fee of $15,000. Franchisees are subject to a 6% royalty fee on gross sales and a 3% marketing fee. To ensure financial stability, a net worth of $100,000 to $1,000,000 is required, along with liquid cash of $15,000 to $30,000.

Fees About

Performance Metrics

Dickey's Barbecue Pit franchises have shown promising financial performance, with average annual revenue per unit around $1,200,000. The median annual revenue stands at $1,206,000, while the lowest recorded revenue is $198,000 and the highest is $1,000,000. With a breakeven time of 12 months and an investment payback period of 15 months, franchisees can expect a relatively quick return on investment.

Breakeven About

Operational Structure

As of 2023, Dickey's operates a total of 468 units, comprising 459 franchise locations and 9 corporate-owned units. The company has seen a gradual decline in total units over recent years, reflecting the competitive landscape of the fast-casual dining sector. Franchisees benefit from a robust operational framework that includes training, marketing support, and ongoing assistance from the corporate team.

Units About

Brand Values

Dickey's Barbecue Pit is committed to delivering high-quality, authentic barbecue while fostering a welcoming environment for families and communities. The brand emphasizes the importance of tradition, quality ingredients, and excellent customer service. By staying true to its roots and focusing on community involvement, Dickey's aims to create memorable dining experiences that resonate with barbecue lovers across the nation.

Frequently Asked Questions

The initial investment for a Dickey's Barbecue Pit franchise ranges from $210,105 to $528,589, which includes the franchise fee and other startup costs.