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Description
Investment Icon

Initial Investment and Financial Requirements for Cousins Subs Franchise

To open a Cousins Subs franchise, you should prepare for an initial investment ranging from $444,700 to $954,500. This includes a franchise fee of $25,000. Additionally, you will need a net worth between $500,000 and $1,000,000. Ongoing fees include a royalty fee of 6% and a marketing fee of 2%, making it essential to assess your financial readiness before proceeding.

Fees Icon

Revenue Potential and Performance Metrics

The average annual revenue per Cousins Subs unit is approximately $877,666, with a median annual revenue of $1,029,332. Franchisees can expect a breakeven time of about 12 months and an investment payback period of around 21 months. These figures highlight the potential profitability of owning a Cousins Subs franchise, but individual results may vary based on location and management.

Revenue Icon

Operational Insights and Expenses

Operating a Cousins Subs franchise involves various expenses, with total operating expenses averaging around $415,069 annually. Key costs include wages ($208,067), occupancy ($44,614), and franchise fees ($36,431). Understanding these expenses is crucial for effective budgeting and ensuring the financial health of your franchise.

Breakeven Icon

Franchise Growth and Unit Performance

Over the past three years, Cousins Subs has seen fluctuations in its number of franchised units, with 65 in 2020, 53 in 2021, and 48 in 2022. In contrast, corporate units have increased from 31 in 2020 to 44 in 2022. This trend indicates a strategic focus on corporate growth while managing franchise expansion, which could impact potential franchisee opportunities.

Cousins Subs Franchise Financial Requirements

Below, you’ll find an overview of the initial investment needed to launch the business, along with the ongoing fees required by the franchisor to maintain operations over time.

Net Worth Required icon The minimum total assets (minus liabilities) you must possess.

i Net Worth Required:

$500,000 - $1,000,000
Investment Payback icon The estimated period to recoup your total investment.

i Investment Payback:

21 Months
Franchise Fee icon The initial fee paid to join the franchise system.

i Franchise Fee:

$25,000
Royalty Fee icon Ongoing percentage of revenue paid to the franchisor.

i Royalty Fee:

6%
Marketing Fee icon Regular contribution toward the franchise’s advertising fund.

i Marketing Fee:

2%
Breakeven Time icon The estimated timeframe to recover your initial costs.

i Breakeven Time:

12 Months
Initial Investment icon The total amount required to launch the franchise.

i Initial Investment:

$444,700 - $954,500
Cash Required icon The minimum liquid capital you must have on hand.

i Cash Required:

$444,700 - $954,500
Average Revenue icon The typical yearly revenue generated per franchise location.

i Average Revenue:

$877,666
Median Revenue icon The middle value of yearly revenue among franchise locations.

i Median Revenue:

$1,029,332
Highest Revenue icon The largest reported annual revenue among franchisees.

i Highest Revenue:

$2,180,181
Lowest Revenue icon The smallest reported annual revenue among franchisees.

i Lowest Revenue:

$503,951
Industry icon A broad sector defining similar types of franchise businesses.

i Industry:

Restaurant Franchises
Category icon A more specific division within the broader industry.

i Category:

Quick-Service Restaurants
Leadership icon The key individuals guiding the franchise’s strategy and growth.

i Leadership:

Christine Specht-Palmert
Corporate Address icon The official business address of the franchisor’s headquarters.

i Corporate Address:

N83 W13400 Leon RoadMenomonee Falls, Wisconsin 53051
Funding Year icon Available financing options to help start the franchise.

i Funding Year:

1993
Parent Company icon The main organization that owns the franchise brand.

i Parent Company:

Cousins Subs Systems, Inc.

Cousins Subs Franchise Unit Growth Summary

A breakdown of corporate, franchised, and total units, with yearly net changes.

The overall number of operating franchise locations.

Total Units i

92
The number of locations owned by independent franchisees.

Franchised Units i

48
The number of locations owned and run by the franchisor.

Corporate Units i

44
Units 2020 2021 2022
Total Units 96 93 92
Net Change YoY -3 -1
Franchised Units 65 53 48
Net Change YoY -12 -5
Corporate Units 31 40 44
Net Change YoY 9 4
Investment About

Initial Investment

The Cousins Subs franchise requires a low initial investment of $444,700 and a high initial investment of $954,500. This range accommodates various factors, including location, build-out costs, and equipment purchases. The franchise fee is set at $25,000, making it accessible for aspiring entrepreneurs looking to enter the sandwich shop market.

Potential About

Financial Performance

On average, Cousins Subs units generate annual revenues of $877,666, with a median revenue of $1,029,332. The lowest annual revenue reported is $503,951, while the highest can reach up to $2,180,181. This financial performance indicates a strong potential for profitability within the franchise model.

Metrics About

Royalty and Marketing Fees

Franchisees are required to pay a royalty fee of 6% of gross sales, along with a marketing fee of 2%. These fees contribute to the overall brand strength and marketing initiatives that support franchisees in attracting and retaining customers.

Fees About

Breakeven and Payback Period

The average breakeven time for a Cousins Subs franchise is approximately 12 months, allowing franchisees to recoup their initial investments relatively quickly. The investment payback period is around 21 months, indicating a favorable timeline for profitability and financial stability.

Breakeven About

Corporate and Franchised Units

As of 2022, Cousins Subs operates a total of 92 units, with 48 being franchised and 44 corporate-owned. The trend in franchised units has shown a decline from 65 in 2020 to 48 in 2022, while corporate units have increased, reflecting a strategic focus on strengthening company-owned operations.

Units About

Operating Expenses

The average total operating expenses for a Cousins Subs unit amount to $415,069 annually. Key expenses include wages ($208,067), occupancy costs ($44,614), and other operating expenses. Understanding these costs is crucial for franchisees to manage their budgets effectively and maximize profitability.

Frequently Asked Questions

The initial investment for a Cousins Subs franchise ranges from $444,700 to $954,500, which includes the franchise fee and other startup costs.