How to Start a Thrifty Car Rental Franchise in 7 Steps: Checklist

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Are you ready to explore how to start a Thrifty Car Rental Franchise in just 7 steps? This checklist will guide you through the essential requirements and processes, ensuring you’re well-prepared for success. Curious about financial expectations and operational setup? Keep reading to discover the vital insights and strategies, and don’t forget to check out our Thrifty Car Rental Franchise Business Plan Template for a comprehensive roadmap!

How to Start a Thrifty Car Rental Franchise in 7 Steps: Checklist
# Step Short Name Description
1 Complete the Franchise Application Submit the necessary application to express interest in the franchise. This initiates the review process by the franchisor.
2 Meet Financial Requirements and Secure Funding Ensure you meet the financial prerequisites set by the franchisor. Explore funding options such as loans or investors to support your investment.
3 Attend Initial Franchise Orientation Participate in an orientation session to understand the franchise model and business operations. This provides insight into the brand's values and expectations.
4 Finalize Franchise Agreement and Legal Compliance Review and sign the franchise agreement, ensuring that all legal requirements are met. This step solidifies your relationship with the franchisor.
5 Select and Secure a Prime Location Identify a location that aligns with the target market and brand visibility. Secure a lease to establish your business presence.
6 Set Up Facilities, Fleet, and Operations Establish the necessary facilities and acquire a fleet of vehicles. Implement operational procedures to ensure efficient service delivery.
7 Complete Training and Launch the Business Undergo comprehensive training provided by the franchisor. Once trained, officially launch your business to the public.



Key Takeaways

  • Financial Flexibility is crucial; prospective franchisees should have a minimum net worth and sufficient liquid capital to cover initial investments and operational costs.
  • A proven business background and relevant experience significantly enhance the chances of a successful franchise operation.
  • The application process includes comprehensive background checks and financial verification to ensure candidates are suitable for franchise ownership.
  • Site selection plays a vital role in the success of the franchise; understanding local demographics and competition is essential.
  • Pre-opening operations require careful planning, including hiring staff, securing necessary licenses, and launching initial marketing strategies.
  • Franchisees receive extensive training on operational standards and customer service, which is critical for maintaining brand integrity.
  • Ongoing support from the franchisor, including field visits and marketing assistance, helps franchisees navigate challenges and optimize performance.

What Are the Basic Requirements for Opening a Thrifty Car Rental Franchise?

Financial Requirements

Opening a Thrifty Car Rental Franchise involves several financial prerequisites that potential franchisees must meet. Here’s a breakdown of the financial requirements:

  • Minimum Net Worth Requirements: Typically, you need a minimum net worth of around $500,000.
  • Liquid Capital Needed: Expect to have at least $150,000 in liquid assets available.
  • Initial Investment Breakdown: The total initial investment can range from $200,000 to $1,000,000, depending on location and setup.
  • Proof of Financial Stability: You may be required to provide documentation demonstrating your financial stability and ability to support ongoing operational costs.

Personal Requirements

In addition to financial qualifications, personal attributes and experiences are also crucial for success in this franchise model:

  • Business Experience Expectations: Previous experience in business management or operations is highly recommended.
  • Educational Background Preferences: While a degree in business or management is beneficial, it is not strictly necessary.
  • Management Experience Requirements: Having a background in managing staff and operations can greatly enhance your prospects for success.
  • Personal Credit Score Minimums: A minimum personal credit score of 650 is generally expected to qualify for financing options.

Tips for Meeting Requirements

  • Consider engaging a financial advisor to assess your financial situation and prepare for the investment.
  • Network with existing franchisees to gain insights into their management experiences and operational needs.

For more details on the franchise system, refer to this link: How Does Thrifty Car Rental Franchise Work?

What Steps Are Involved in the Application Process?

Initial Application Steps

Embarking on the journey of opening a Thrifty Car Rental Franchise begins with the initial application steps. The first crucial step is submitting a preliminary franchise application. This document provides essential information about your background, experience, and financial situation.

Once your application is submitted, the initial screening process begins. This phase involves a thorough review of your application to ensure you meet the basic qualifications required for franchise ownership.

A background check is conducted to assess your suitability as a franchisee. This includes examining your business history and creditworthiness. Additionally, financial verification ensures that you possess the necessary financial resources to support your franchise.

Discovery Process

Upon successful completion of the initial application phase, you will enter the discovery process. A pivotal part of this journey is attending Discovery Day, where you'll gain insights into the franchise’s operations and culture.

During this event, you will have the chance to meet with existing franchisees. Engaging with them can provide invaluable firsthand knowledge about the challenges and rewards of operating a Thrifty franchise.

Additionally, a comprehensive territory analysis will be performed. This evaluation helps ensure that your selected location aligns with the franchise’s market strategy. Finally, you will participate in corporate team interviews, which are designed to assess your fit within the franchise system.


Tips for a Successful Application

  • Prepare your financial documents in advance to streamline the financial verification process.
  • Research existing franchisees’ experiences to formulate insightful questions for Discovery Day.

Understanding these steps is crucial for aspiring franchisees. Each phase is designed to ensure that both you and the franchisor are aligned in terms of expectations and capabilities. If you’re curious about the financial aspects, check out How Much Does a Thrifty Car Rental Franchise Cost? for more details.

How Do You Choose the Right Location for a Thrifty Car Rental Franchise?

Site Selection Criteria and Market Analysis

Choosing the right location for your Thrifty Car Rental Franchise is critical to ensuring profitability and success. Here are key factors to consider:

  • Demographics Analysis: Understand the local population's age, income, and travel habits. For instance, areas with a higher concentration of tourists or business travelers are ideal.
  • Competition Assessment: Evaluate existing car rental businesses in the area. A saturated market may make it more challenging to gain market share.
  • Traffic Patterns and Accessibility: Locations near airports, major highways, and business districts tend to attract more customers. Analyze traffic flow and ease of access.
  • Target Market Identification: Know your customer base. Are you catering to tourists, local residents, or corporate clients? Tailor your services accordingly.

Real Estate Considerations

When leasing or purchasing a property for your franchise, consider the following:

  • Lease Vs Purchase Analysis: Weigh the costs and benefits of leasing against buying property. Leasing can be less upfront but may lead to higher long-term expenses.
  • Zoning Compliance: Ensure that the property is zoned for car rental operations. Non-compliance can lead to costly legal issues.
  • Building Specifications: Your facility should accommodate the necessary office space, customer service area, and fleet maintenance facilities.
  • Parking and Facility Requirements: Adequate parking for customers and space to store your vehicle fleet is essential. This ensures smooth operations and customer satisfaction.

Tips for Choosing a Location

  • Conduct surveys to gather real-time data on customer preferences.
  • Attend local business expos to network and learn about market trends.
  • Consult with a commercial real estate agent specializing in franchise locations.

To dive deeper into the intricacies of operating a Thrifty Car Rental Franchise, explore this link: How Does Thrifty Car Rental Franchise Work?.

What Are the Setup Requirements for a Thrifty Car Rental Franchise?

Facility Setup and Operational Needs

Setting up a Thrifty Car Rental franchise involves several critical operational needs that must be addressed to ensure smooth functioning from the outset.

  • Office Layout and Design: Create an efficient office space that accommodates customer service, administrative tasks, and fleet management. A well-organized layout promotes productivity and enhances the customer experience.
  • Vehicle Inventory Requirements: A diverse fleet is essential. Depending on the market demand, you may need a mix of economy cars, SUVs, and luxury vehicles. Aim for a minimum initial inventory of 20-30 vehicles to meet early customer needs.
  • Fleet Maintenance Area Setup: Designate a space for routine maintenance and repairs. Investing in proper tools and equipment can reduce downtime and ensure vehicle safety and reliability.
  • Security and Surveillance Systems: Install security measures such as surveillance cameras and alarms to protect your inventory and premises. This enhances safety and can potentially lower insurance costs.

Pre-Opening Operations

Before launching your franchise, there are key pre-opening operations to manage effectively.

  • Staff Hiring and Training: Hire qualified staff and conduct comprehensive training. Focus on customer service, operational procedures, and safety protocols. Aim for a team of 4-6 employees initially, depending on your location size.
  • Insurance and Licensing: Ensure you have all necessary licenses and insurance coverage, including liability, property, and vehicle insurance. This protects your investment and complies with legal requirements.
  • Initial Marketing Campaign: Develop a marketing strategy to create awareness in the community. Use digital marketing, local promotions, and partnerships with hotels and travel agencies to attract customers.
  • Software and Booking System Installation: Implement a reliable booking and management system to streamline operations. Look for user-friendly software that integrates fleet management, reservations, and customer service.

Pro Tips for a Successful Setup

  • Conduct regular market assessments to adjust your fleet and services according to customer demand.
  • Utilize social media and local SEO to enhance your online presence and attract more customers.
  • Establish strong relationships with local businesses for referral opportunities.

For those interested in financial performance, check out How Much Does a Thrifty Car Rental Franchise Owner Make? to gain insights into potential earnings in this sector.

What Training and Support Is Provided?

Initial Training Programs

When you embark on the journey to start a car rental franchise, comprehensive training is crucial for success. Initial training programs offered by the franchise include:

  • Corporate Training Sessions: These sessions cover the brand's history, values, and operational standards, ensuring franchisees understand the business model.
  • Operational Training: Focuses on the daily operations of the rental business, including the reservation system and booking procedures.
  • Customer Service Standards: Training emphasizes the importance of providing excellent customer service, which is vital in the competitive car rental market.
  • Fleet Management Guidance: Covers vehicle acquisition, maintenance, and management, ensuring franchisees are equipped to handle their fleet effectively.

Ongoing Support Systems

Once the franchise is up and running, ongoing support continues to play a significant role in its success. Key support systems include:

  • Field Support Visits: Regular visits from corporate representatives help franchisees address operational challenges and optimize performance.
  • Marketing and Branding Assistance: Franchisees receive guidance on local marketing strategies to enhance brand visibility and attract customers.
  • Technology and Software Support: Access to updated technology and software solutions streamlines operations and improves efficiency.
  • Continuing Education Programs: Ongoing training opportunities keep franchisees informed about industry trends and operational enhancements.

Tips for Successful Training and Support Utilization

  • Engage actively in all training sessions, asking questions to clarify any uncertainties.
  • Build relationships with fellow franchisees to share experiences and best practices.
  • Utilize available resources, including the How Does Thrifty Car Rental Franchise Work? link for additional insights.

Investing in the outlined training and support systems can significantly enhance your ability to manage a Thrifty Car Rental Franchise, ultimately leading to greater profitability and success in the car rental business.

Step: 1 - Complete the Franchise Application

Starting your journey with a Thrifty Car Rental Franchise begins with the completion of the franchise application. This critical first step sets the foundation for your future business and ensures that you meet the necessary franchise application process requirements.

The application typically requires you to provide detailed information about your personal and financial background. This includes your net worth, liquid capital, and any previous business experience. Completing this accurately is essential for moving forward in the process.

Tips for Completing the Franchise Application:

  • Gather your financial documents, including tax returns and bank statements, to show proof of financial stability.
  • Prepare a summary of your business experience, highlighting any relevant skills that would benefit your franchise.
  • Consult with a financial advisor to ensure your numbers align with the franchise financial requirements.

Once your application is submitted, it will undergo an initial screening process. During this phase, the franchisor will conduct a thorough background check, verifying your financial information and assessing your suitability for franchise ownership. This step is crucial as it helps the franchisor determine if you align with their brand values and operational standards.

To provide a clearer picture, here's a breakdown of the initial application components:

Component Description Importance
Financial Disclosure Document your net worth and liquid assets. Determines your eligibility for funding.
Personal Background Share your work history and experience. Assesses your readiness for franchise management.
Business Plan Outline your vision for the franchise. Shows your commitment and planning skills.

Completing the application is just the start. Once accepted, you will move to the next step, setting you on the path to opening a Thrifty franchise.

For those curious about the financial potential of owning a Thrifty Car Rental Franchise, you can explore insights on earnings by visiting this link: How Much Does a Thrifty Car Rental Franchise Owner Make?

Step: 2 - Meet Financial Requirements And Secure Funding

To successfully start a Thrifty Car Rental Franchise, meeting the financial requirements is crucial. This step ensures that you have the necessary capital to not only establish your franchise but also sustain its operations effectively. Understanding these requirements will help you navigate the franchise application process with confidence.

Financial Requirements Overview

Before diving into the specifics, it's essential to note that the overall financial landscape for a Thrifty Car Rental Franchise includes several key components:

  • Minimum Net Worth Requirements: Typically, a net worth of at least $250,000 is expected to demonstrate financial stability.
  • Liquid Capital Needed: Franchisees should have access to approximately $100,000 in liquid assets, ensuring they can cover initial costs and unforeseen expenses.
  • Initial Investment Breakdown: The total initial investment usually ranges from $300,000 to $500,000, depending on location and size.
  • Proof of Financial Stability: Documentation such as bank statements and tax returns may be required to prove your financial standing.

Securing Funding

Once you understand the financial requirements, the next step is securing the necessary funding. Here are some options to consider:

  • Personal Savings: Utilizing personal savings can be a straightforward way to meet the liquid capital requirement.
  • Bank Loans: Traditional bank loans can provide the needed funds, but be prepared to present a solid car rental business plan.
  • Investors: Bringing in investors can help cover startup costs, but it’s important to clarify the terms of investment from the beginning.
  • Franchise Financing Programs: Some franchisors offer financing assistance; inquire about such programs during the application process.
Funding Source Pros Cons
Personal Savings No debt incurred May deplete personal reserves
Bank Loans Can cover large amounts Interest payments and collateral required
Investors Shared financial burden Potential loss of control
Franchise Financing Programs Tailored for franchise needs Limited availability

It's essential to have a clear understanding of the franchise ownership costs associated with starting a Thrifty Car Rental Franchise. This includes not just the initial investment but also ongoing operational costs such as vehicle maintenance and staffing. Awareness of these costs ensures you are prepared for the financial commitment involved in running a successful franchise.


Tips for Securing Funding

  • Prepare a detailed business plan that outlines projected revenues and expenses.
  • Maintain a good personal credit score, ideally above 700, to improve loan eligibility.
  • Explore multiple funding options to diversify your financial sources.

By carefully assessing your financial readiness and exploring various funding avenues, you can successfully navigate this critical step of opening a Thrifty franchise. For insights on potential earnings, check out How Much Does a Thrifty Car Rental Franchise Owner Make?.

Step: 3 - Attend Initial Franchise Orientation

Attending the initial franchise orientation is a pivotal step in the journey of opening a Thrifty Car Rental Franchise. This program is designed to equip you with essential knowledge about operating your franchise effectively. During this orientation, you will gain insights into the brand’s history, operational procedures, and best practices that are crucial for your success.

The orientation typically covers the following key areas:

  • Overview of the Thrifty Car Rental brand and its market position
  • In-depth discussion of franchise agreement terms and operational protocols
  • Insights into vehicle fleet management and maintenance procedures
  • Marketing strategies and customer service standards
  • Financial management, including franchise financial requirements and budgeting

Additionally, you will meet with corporate trainers who will guide you through various aspects of running your franchise. This interaction provides an opportunity to ask questions, clarify doubts, and network with fellow franchisees.

Topic Details Duration
Brand Overview History and growth of Thrifty 1 hour
Operational Training Daily operations and compliance 3 hours
Financial Management Budgeting and profitability analysis 2 hours
Marketing Strategies Effective promotional tactics 1 hour

It's essential to actively participate during this orientation, as it lays the groundwork for your franchise operations. Engaging with the trainers and other franchisees can unlock valuable insights that enhance your understanding of the car rental franchise requirements and operational needs.


Tips for Maximizing Your Orientation Experience

  • Prepare a list of questions related to your specific concerns.
  • Network with other franchisees to share experiences and insights.
  • Take detailed notes to refer back to later during your franchise journey.

Completing the orientation successfully also allows you to transition into the next phases of your journey with confidence. Stay proactive in applying what you learn, especially when it comes to setting up a Thrifty car rental business and managing your operations effectively.

For more detailed financial insights, you can check out How Much Does a Thrifty Car Rental Franchise Owner Make? to understand potential earnings and investment returns.

Step: 4 - Finalize Franchise Agreement and Legal Compliance

Finalizing the franchise agreement is a pivotal step in opening a Thrifty Car Rental franchise. This legally binding document outlines the rights and responsibilities of both the franchisor and franchisee, ensuring clarity in the franchise relationship.

Understanding the franchise agreement terms is crucial. Key elements typically include:

  • Franchise fees and royalties
  • Territory rights
  • Duration of the agreement
  • Operational guidelines and standards
  • Termination rights and obligations

Before signing, it's vital to conduct thorough due diligence. Review the Franchise Disclosure Document (FDD) carefully, as it contains essential information about the franchise, including:

  • Financial performance representations
  • Litigation history
  • Franchisee obligations
  • Initial and ongoing costs

Consider consulting with a franchise attorney to ensure that you fully understand the legal implications of the agreement. This can help you avoid potential pitfalls that could arise post-ownership.

Legal Compliance Checklist

  • Obtain necessary licenses and permits
  • Register your business name
  • Comply with local zoning regulations
  • Ensure vehicle fleet management meets safety standards
  • Set up appropriate insurance coverage

Different regions may have specific legal requirements, so it's essential to stay informed about local laws affecting car rental operations.

Additionally, consider the following financial benchmarks based on industry standards:

Cost Type Amount Percentage of Initial Investment
Franchise Fee $15,000 15%
Initial Inventory $50,000 50%
Real Estate Costs $20,000 20%
Marketing and Advertising $10,000 10%

These figures can vary, but having a solid understanding of franchise ownership costs will help you create a realistic car rental business plan.


Tips for Finalizing Your Franchise Agreement

  • Carefully compare the FDD against your expectations and budget.
  • Clarify any ambiguous terms with the franchisor before signing.
  • Negotiate terms if necessary, especially regarding fees and support.

Following these guidelines will put you on the right path toward successfully starting a car rental franchise. For more insights into the financial aspects, check out How Much Does a Thrifty Car Rental Franchise Owner Make?.

Step: 5 - Select and Secure a Prime Location

Choosing the right location is crucial for the success of your Thrifty Car Rental Franchise. A well-situated franchise can significantly impact your revenue and growth potential. Here are key factors to consider during the site selection process:

Site Selection Criteria and Market Analysis

  • Demographics Analysis: Understand the local population's income levels, age distribution, and travel habits. Areas with a high number of tourists or business travelers can be prime spots.
  • Competition Assessment: Evaluate the presence of existing car rental services. A saturated market may make it harder to attract customers, while a lack of competition could indicate untapped potential.
  • Traffic Patterns and Accessibility: Choose locations with high visibility and easy access, such as near airports, hotels, or major highways. A site with strong foot and vehicle traffic can enhance your visibility.
  • Target Market Identification: Align your location with your ideal customer base, considering factors like nearby hotels, businesses, and attractions.

Real Estate Considerations

When selecting a property, consider the following:

  • Lease vs. Purchase Analysis: Assess the pros and cons of leasing versus buying property. Leasing may require less upfront capital, while purchasing can be a long-term investment.
  • Zoning Compliance: Ensure the location complies with local zoning laws for car rental operations.
  • Building Specifications: The property should accommodate office space, vehicle storage, and customer service areas. Ensure it meets the operational needs for your car rental franchise.
  • Parking and Facility Requirements: Ample parking space for vehicles is essential, along with facilities for maintenance and customer interaction.

According to industry benchmarks, locations near airports can increase rental demand by over 25% compared to suburban areas. Additionally, areas with high tourist traffic see an average rental rate increase of 15% during peak seasons.

Location Type Average Rental Demand Increase Typical Lease Cost per Square Foot
Airport 25% $30-$50
Urban Center 15% $25-$40
Suburban Area 5% $15-$25

Tips for Securing a Location

  • Engage a commercial real estate agent with experience in the car rental industry.
  • Conduct a thorough market analysis to identify potential growth areas.
  • Negotiate lease terms that allow flexibility for future expansion.

Following these guidelines will help you make informed decisions when selecting and securing a prime location for your Thrifty Car Rental Franchise. Remember, a strategic location is one of the foundational aspects of a successful car rental business plan.

For those considering other options in the industry, you can explore What Are Some Alternatives to Thrifty Car Rental Franchise? to broaden your insights.

Step: 6 - Set Up Facilities, Fleet, and Operations

Setting up a Thrifty Car Rental franchise requires meticulous planning and execution. This step is crucial as it lays the groundwork for your operations and impacts your franchise’s overall performance. Below are key elements to focus on during this phase:

Facility Setup and Operational Needs

Your facility will serve as the hub for your operations. Consider the following:

  • Office Layout and Design: Design an office that is welcoming and efficient. Ensure that the layout supports customer service and administrative functions.
  • Vehicle Inventory Requirements: Determine the types and number of vehicles you will need. A diverse fleet can cater to different customer needs, from economy cars to SUVs.
  • Fleet Maintenance Area Setup: Designate an area for vehicle maintenance to ensure your fleet remains in excellent condition. Regular maintenance can reduce costs and increase customer satisfaction.
  • Security and Surveillance Systems: Implement robust security measures to protect your assets. Surveillance cameras and alarm systems can deter theft and vandalism.

Pre-Opening Operations

Before officially launching, ensure that all operational aspects are in place:

  • Staff Hiring and Training: Recruit skilled personnel and provide comprehensive training. This includes customer service, fleet management, and operational procedures.
  • Insurance and Licensing: Obtain necessary licenses and insurance to operate legally. This is a critical step in protecting your business and complying with regulations.
  • Initial Marketing Campaign: Develop a marketing strategy to create awareness about your new franchise. Use both digital and traditional marketing channels to reach your target audience.
  • Software and Booking System Installation: Invest in a reliable booking system that streamlines reservations and fleet management. This technology will enhance operational efficiency and customer experience.

To further streamline your setup, consider the following benchmarks:

Category Estimated Cost Timeframe
Office Setup $15,000 - $30,000 1 - 2 months
Vehicle Fleet $100,000 - $200,000 3 - 6 months
Marketing Launch $5,000 - $10,000 1 month

Tips for Successful Setup

  • Conduct a thorough market analysis to understand local demand and adjust your fleet accordingly.
  • Network with local businesses and tourism agencies to establish partnerships that can drive referrals.
  • Utilize social media platforms to promote your opening and engage with potential customers.

Following these guidelines will help in establishing a solid foundation for your Thrifty Car Rental franchise. By focusing on operational efficiency and customer service, you create a pathway to success in the car rental market.

For insights on potential earnings, check this link: How Much Does a Thrifty Car Rental Franchise Owner Make?

Step: 7 - Complete Training and Launch the Business

Once you've successfully navigated the complexities of the franchise application process, it's time to focus on the critical phase of training and preparation for launching your Thrifty Car Rental Franchise. This step is vital, as it equips you with the knowledge and tools needed to operate your franchise effectively.

Franchise Training Programs

  • Thrifty provides a comprehensive initial training program that covers essential operational procedures.
  • Training includes topics like vehicle fleet management, customer service standards, and marketing strategies.
  • Hands-on experience is often part of the training, allowing franchisees to understand daily operations fully.

During the training period, you can expect to spend approximately 1-2 weeks at the corporate headquarters or a designated training center. The investment in this training is crucial as it instills the brand's values and ensures consistency across all franchises.

Ongoing Support Systems

Support doesn't end after the initial training. As a franchisee, you will continue to receive assistance from the franchisor through various means:

  • Field support visits to help troubleshoot operational issues.
  • Marketing and branding assistance to ensure your franchise aligns with corporate standards.
  • Access to technology and software support for booking and vehicle management.
  • Continuing education programs to keep you updated with industry trends and best practices.

Launching Your Business

With training complete, you can now focus on launching your Thrifty Car Rental business effectively. Here’s a checklist of key actions to consider:

  • Finalize your franchise agreement terms and ensure all legal compliance is met.
  • Begin your initial marketing campaign to generate buzz and attract customers.
  • Review and optimize your operational needs, including staffing and inventory management.
  • Secure necessary insurance and licensing to legally operate your business.

Tips for a Successful Launch

  • Conduct a soft launch to gather customer feedback and make necessary adjustments before the grand opening.
  • Engage with the community through local events to build relationships and promote your new business.
  • Utilize social media platforms for targeted advertising to reach potential customers effectively.

In terms of financial performance, the average revenue for car rental franchises can vary significantly, but many report earning upwards of $500,000 annually once established. Understanding the franchise ownership costs and ensuring you have sufficient working capital is essential for long-term success.

Metric Average Amount Notes
Initial Investment $150,000 - $300,000 Varies by location and size of the fleet
Average Revenue $500,000+ Potential once operationally stable
Franchise Fee $25,000 One-time fee for brand access

With thorough training, robust support, and a well-planned launch strategy, you'll be well on your way to establishing a successful Thrifty Car Rental Franchise. For more insights on the advantages and disadvantages of franchise ownership, check out What are the Pros and Cons of Owning a Thrifty Car Rental Franchise?