How much does a ZAGG franchise cost?
A new ZAGG franchisee should plan around the 2026 FDD Item 7 estimated initial investment of $49,000 to $109,000 for one Retail Outlet. The disclosed formats are a mall cart, kiosk, or in-line retail space. That range includes the initial franchise fee, initial equipment and marketing costs, POS system, opening inventory, miscellaneous opening costs, and three months of Additional Funds, but the FDD says the total excludes initial real estate costs that can vary by outlet type and site.
Estimated Initial Investment for a new franchisee. The 2026 FDD covers a mall cart, kiosk, or in-line Retail Outlet. Item 7, pages 11–12, separately discloses $10,000–$30,000 of real estate costs and states that those costs are not included in the official total.
Data basis: MMI-JS, LLC dba Retail Channel Partners; Franchise Disclosure Document issued March 9, 2026; Items 5, 6, 7, 8, 10, 11, and 17; mall cart, kiosk, and in-line Retail Outlet formats. Information checked July 23, 2026. Current brand-level figures were cross-checked against the official ZAGG franchise FAQ.
What is included in the initial investment?
The 2026 Item 7 range combines several payments made at signing, before opening, and during the first three months. The table keeps the new-franchisee amounts separate from the continuing-franchisee contract.
| Item 7 expenditure | New franchisee | When paid | Payee |
|---|---|---|---|
| Initial franchise fee | $5,000–$15,000 | At Franchise Agreement signing | MMI-JS, LLC |
| Initial equipment and marketing costs | $1,000 | At signing | MMI-JS, LLC |
| POS system | $2,000–$3,000 | At signing | Approved third-party vendor |
| Opening inventory | $10,000–$30,000 | Before opening | ZAGG |
| Real estate costs | $10,000–$30,000 | As incurred | Landlord and vendors |
| Miscellaneous opening costs | $500–$5,000 | As incurred | Landlord, utilities, professionals |
| Additional Funds, three months | $20,500–$25,000 | As incurred | Employees, suppliers, utilities |
Bars use a $0–$30,000 scale and compare compatible U.S. dollar ranges for a new Retail Outlet.
Interpretation: opening inventory, real estate, and three months of Additional Funds create the largest disclosed dollar exposures. Source: 2026 FDD, Item 7, pages 11–12. The official total excludes initial real estate costs.
The $49,000–$109,000 total should not be read as an all-in site budget. Item 7 Note 9 says initial real estate costs are excluded, even though a $10,000–$30,000 real estate range appears in the table. A buyer should reconcile the specific lease, build-out, kiosk or cart proposal with the franchisor before treating the official total as complete.
How do mall cart, kiosk, and in-line formats change the cost?
The FDD gives one overall new-franchisee investment range rather than a separate total for each format, but it identifies format-specific real estate and fixture drivers. Average disclosed sizes are about 50 square feet for a mall cart, 100 square feet for a kiosk, and 600–1,500 square feet for an in-line Retail Outlet.
These prefabricated structure amounts are additional format disclosures in Item 7 Note 5, not separate official total-investment ranges. The official ZAGG franchise opportunity page also identifies property type and location as opening-cost variables.
When is the money paid?
The largest payments are not due on one date. The 2026 FDD separates contract-signing payments, pre-opening purchases, site costs incurred during development, and operating cash used during the first three months.
The franchisor's public discovery and opening process places FDD review, financing, real estate, Franchise Agreement signing, training, and store launch in distinct stages.
Which fees continue after opening?
The core continuing charge is a Royalty Fee of 5% of Gross Volume, with a monthly minimum determined by the population of the market where the Franchised Business operates. The National Advertising Fund is currently 0.5% of Gross Volume and may rise to 1%. A Technology Fee of up to 1% is contractually permitted but was not in place in the 2026 FDD.
Columns show only the disclosed monthly minimum, not the 5% percentage calculation.
Interpretation: the Royalty Fee is 5% of Gross Volume, but the minimum payment rises with the disclosed market-population tier. Source: 2026 FDD, Item 6, pages 7–8.
| Ongoing fee | Amount or basis | Timing | Important qualification |
|---|---|---|---|
| Royalty Fee | 5% of Gross Volume; $400–$800 monthly minimum | Second business day monthly | Begins in first month of business |
| National Advertising Fund | Currently 0.5%; up to 1% of Gross Volume | Second business day monthly | Rate may increase to 1% |
| Technology Fee | Up to 1% of Gross Volume | Monthly if implemented | Not currently in place in the 2026 FDD |
| POS System Fee | Item 6: currently $160 monthly | Monthly | Paid to third party and subject to change |
| Other Third-Party Product Fees | Currently $82 monthly | Monthly per active location | REVV, Rallio, Google Workspace, Bridge LMS, and Magento services |
| Continuing inventory | Current ZAGG price list | Before shipping | Inventory for retail sale must be purchased from ZAGG |
Item 6 lists a current POS System Fee of $160 per month, while Item 7 Note 8 describes ongoing POS costs generally ranging from $120 to $300 per month and Item 7 Note 3 refers to a current $175 monthly vendor fee. These figures should not be averaged. The buyer should request the current vendor quote and confirm which POS package applies to the proposed Retail Outlet.
Which costs arise only after a specific event?
Item 6 contains transfer, premises-change, inventory, training, default, and compliance charges that are not part of ordinary monthly operating costs.
- Transfer: $1,000–$5,000 before a transfer, depending on the transferee and review costs.
- Franchise Premises change: $1,000–$5,000 before relocating or changing premises.
- Forced inventory shipment: current product cost plus a 15% surcharge, payable on demand when required inventory levels are not maintained.
- Special Marketing Program: $0–$5,000 per year as incurred.
- Additional Training: $1,000 per extra person, plus travel, lodging, and meals.
- Premature termination caused by default: $5,000 in Liquidated Damages.
- Late amounts: interest at the lesser of 18% per year or the maximum lawful rate, with California capped at 10% in the FDD note.
- Compliance fines: amounts vary; disclosed examples range from daily $25–$100 charges to fines up to $10,000 for specified violations.
Does ZAGG disclose a liquid-capital or net-worth requirement?
The 2026 FDD does not state a separate minimum Liquid Capital or Net Worth qualification. It does require each franchisee to establish and maintain at least $10,000 of available Working Capital for each Retail Outlet. That operational threshold is not the same as the Estimated Initial Investment, and it is not a disclosed Net Worth test.
Item 10 states that MMI-JS, LLC offers no direct or indirect financing. The official opening process says ZAGG may recommend third-party financing options, but recommendation does not mean approval or guaranteed funding. The FTC franchise buying guide explains why prospective franchisees should separate the franchise fee from premises, equipment, inventory, insurance, licenses, and operating cash.
What should be confirmed before relying on the official range?
The largest unresolved amounts are site-specific. Before signing, the buyer should verify the exact Retail Outlet format, landlord package, POS package, inventory order, and required vendor charges against the current FDD and Franchise Agreement.
What is the practical capital takeaway?
The verified 2026 starting point is $49,000–$109,000 for a new ZAGG Retail Outlet, plus careful treatment of site-specific real estate obligations that Item 7 says are excluded from that total. The franchise fee is only $5,000–$15,000 of the cost contract. Opening inventory, Additional Funds, real estate, and format-specific cart, kiosk, or in-line requirements can be more consequential. After opening, the buyer must also budget for the 5% Royalty Fee, the National Advertising Fund, POS and third-party fees, continuing inventory, and event-triggered charges.