What Are Some Alternatives to Aaron's Franchise?

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What Are Alternative Franchise Chains to Aaron's Franchise


Considering alternatives to an Aaron's franchise? Exploring other opportunities in the rent-to-own sector can unlock diverse revenue streams and growth potential. Discover how different models stack up and find the perfect fit for your investment goals.

What Are Some Alternatives to Aaron's Franchise?
# Alternative Franchise Chain Name Description
1 RimTyme Custom Wheels and Tires

RimTyme offers a specialized rent-to-own model focusing on the automotive aftermarket, providing custom wheels and tires. This niche allows for potentially higher profit margins and appeals to a specific demographic interested in vehicle customization, with an investment comparable to furniture rental franchises.

2 Showplace RTO

Showplace RTO is a smaller, regional rent-to-own chain, particularly viable for investors in the Midwest seeking a more accessible and collaborative franchise relationship. While lacking national brand recognition, it can achieve strong local market penetration and potentially offer a better return on investment due to lower entry costs.

3 Independent (Non-Franchise) Model

Operating an independent rent-to-own business offers complete autonomy and the retention of 100% of profits, bypassing franchise fees. However, this model requires significant investment in building brand recognition, sourcing inventory, and developing operational systems, which can lead to higher initial costs and potentially lower profit margins compared to established franchises.





Key Takeaways

  • Direct Aaron's franchise alternatives in the US include Rent-A-Center, Buddy's Home Furnishings, and RimTyme Custom Wheels and Tires, all offering rent-to-own franchise opportunities.
  • While Aaron's has about 1,300 stores, Rent-A-Center has over 450 franchise locations and Buddy's Home Furnishings has over 330 units, indicating a competitive franchise landscape.
  • Starting an independent rent-to-own business offers greater flexibility and potentially higher profit margins (8-12% vs. 6-10% for franchisees) but lacks brand recognition and franchisor support.
  • Investment levels vary, with Aaron's initial franchise fee around $50,000 and total investment between $422,350-$903,650, compared to Buddy's at $40,000 fee and $350,700-$842,500 total investment.
  • Risks for Aaron's franchisees include inventory depreciation, customer defaults (8-15%), local market competition, and reliance on the franchisor's corporate health and decisions.


What Alternative Aaron's Franchise Unit Options Exist?

What are the top franchise alternatives?

When considering alternatives to a traditional rent-to-own furniture and appliance franchise, several established players offer similar opportunities. As of June 2025, the primary Aaron's franchise alternatives in the USA include Rent-A-Center, through its franchising division, Buddy's Home Furnishings, and RimTyme Custom Wheels and Tires. These brands focus on rent-to-own models and cater to a comparable customer base, making them direct competitors in the market.

The competitive landscape is robust; while Aaron's operates a significant number of stores, with approximately 1,300 locations (a mix of franchised and company-owned), Rent-A-Center boasts over 450 franchise locations. Buddy's Home Furnishings has also seen substantial growth, reaching over 330 units. These figures highlight the established presence of these franchises similar to Aaron's rent a center.

It's also important to note that beyond these major franchise systems, emerging regional players and independent, non-franchised stores command a significant share of the market. In fact, independent operators accounted for an estimated 25% of the rent-to-own sector's revenue in 2024, presenting another avenue for consideration when comparing franchise opportunities like Aaron's. This offers a diverse range of franchise alternatives for home goods market exploration.

Are there non-franchise business models?

Absolutely. Entrepreneurs increasingly explore alternative business models for furniture retail, including establishing a rent-to-own business independently, without the structure of a franchise. This approach offers greater flexibility in branding, product sourcing, and pricing strategies. Crucially, it allows business owners to avoid royalty fees, which typically range from 5% to 7% of gross sales, a key factor in rent to own business models comparison.

The financial commitment for an independent appliance rental business model can be lower in 2025, with estimated startup costs between $150,000 and $400,000. This contrasts with the higher investment range of $400,000 to $900,000+ often required for major franchises. However, this independent path means foregoing the built-in brand recognition and the comprehensive operational support that established franchisors provide.

A 2024 industry report indicates that independent operators can achieve higher average net profit margins, typically between 8-12%, compared to the 6-10% average for franchisees. However, this potential for higher profit comes with increased risks, particularly in marketing and supply chain management. Understanding these differences is vital when evaluating the best rent to own franchise to own versus an independent venture.


Key Considerations for Independent Rent-to-Own Businesses

  • Flexibility: Greater control over branding, product selection, and operational procedures.
  • Cost Savings: Elimination of franchise fees and royalties can lead to higher profit margins.
  • Market Risk: Increased responsibility for marketing, customer acquisition, and supply chain management.
  • Support System: Lack of established brand recognition and franchisor support can be a challenge.

For those interested in the franchise route, understanding the specifics of established brands is crucial. For example, learning about How to Start an Aaron's Franchise in 7 Steps: Checklist can provide a solid foundation for evaluating similar opportunities in the rent to own sector.



What Are The Investment Level Alternatives?

When considering franchise opportunities similar to Aaron's, understanding the investment spectrum is crucial. These alternatives offer varying entry points, impacting your initial capital outlay and potential return on investment.

How do initial franchise fees compare?

The initial franchise fee is a significant factor in comparing franchise opportunities. For an Aaron's Franchise Unit, this fee is approximately $50,000 as of early 2025. This figure serves as a benchmark when exploring other rent-to-own sector franchises.

  • A Buddy's Home Furnishings franchise, for instance, has an initial fee around $40,000, representing a 20% lower barrier to entry.
  • Rent-A-Center's fees are often comparable, typically ranging from $35,000 to $50,000, contingent on territory specifics and agreement details.
  • For those looking at smaller or regional appliance rental franchises, fees can be as low as $25,000, though these often come with less established brand recognition. These 2025 figures highlight the importance of initial capital planning.

What is the total estimated investment?

Beyond the initial franchise fee, the total investment required for a rent-to-own franchise can be substantial. For an Aaron's Franchise Unit, the total estimated investment as of 2025 falls between $422,350 and $903,650. This encompasses the franchise fee, real estate, initial inventory, and necessary working capital, making it a considerable investment in the home furnishings rental franchise market.

  • Comparing this to other options, the total investment for a Buddy's Home Furnishings franchise is estimated between $350,700 and $842,500.
  • A Rent-A-Center franchise typically requires a similar capital commitment, ranging from $400,000 to $1,000,000.
  • Exploring alternative franchise models, such as smaller regional furniture rental franchises, might reduce the total investment to the $250,000-$500,000 range. However, this often means a more limited product catalog and reduced marketing support—a key trade-off for prospective owners.

Understanding these investment levels is key to finding the best rent-to-own franchise to own that aligns with your financial capacity and business goals. For more insights into potential earnings, you can explore How Much Does an Aaron's Franchise Owner Make?


Tips for Evaluating Investment Levels

  • Analyze the FDD: Always review the Franchise Disclosure Document (FDD) for detailed breakdowns of all costs.
  • Factor in Working Capital: Ensure you have sufficient funds for operating expenses beyond the initial setup.
  • Compare Royalty Structures: Look at royalty fees and marketing fund contributions, which can significantly impact ongoing profitability.



What Are The Risks Of An Aaron's Franchise Unit?

What are the primary operational risks?

Operating a franchise unit comes with inherent risks, and for this particular model, managing inventory depreciation and customer default rates is a significant concern. Industry data from 2024 highlights that average default rates in the rent-to-own sector can fluctuate between 8% and 15%. This directly impacts profitability and necessitates robust collection processes to mitigate losses.

Another considerable risk stems from local market competition. This isn't limited to direct competitors like other rent-to-own franchises, but also includes traditional retailers offering financing options and the ever-growing online marketplace. A 2025 market forecast predicts a 5% year-over-year growth in online furniture sales, which intensifies competitive pressure on brick-and-mortar operations.

Furthermore, franchisees are intrinsically linked to the franchisor's corporate health and strategic decisions. Any negative publicity, unforeseen supply chain disruptions, or significant changes in brand direction at the corporate level, similar to what some major retailers experienced in 2023-2024, can directly affect a franchisee's local business performance and the valuation of their unit.

How do royalty fees impact profitability?

When considering what are the risks of an Aaron's franchise, the ongoing royalty fee structure is a key factor. Franchisees are typically required to pay a royalty fee, often around 6% of gross revenues. This fee directly reduces a franchisee's net profit margin. For a store generating, for example, $1.5 million in annual revenue, this royalty payment would amount to $90,000 per year paid to the franchisor.

In a comparative analysis of various rent to own franchise opportunities, this 6% royalty fee is comparable to that of some competitors, though it can be slightly higher than others, such as Buddy's Home Furnishings, which may charge a 5% royalty. This seemingly small 1% difference can translate to a significant amount, potentially $15,000 annually on the same revenue, impacting the long-term return on investment.

These recurring fees are a major consideration when evaluating the potential downsides of investing in this franchise model. While these fees contribute to brand marketing and provide ongoing support, they represent a fixed cost that must be paid regardless of the store's profitability. This can place a strain on cash flow, particularly during economic downturns or periods of slower business growth.


Key Considerations for Franchisees

  • Understand the full cost: Beyond the initial investment detailed in resources like How Much Does an Aaron's Franchise Cost?, factor in ongoing royalty and marketing fees.
  • Assess local market dynamics: Thoroughly research competitors, both direct and indirect, and understand consumer purchasing habits in your chosen territory.
  • Evaluate franchisor stability: Investigate the franchisor's financial health, brand reputation, and long-term strategic direction before committing.



Rent-A-Center Franchise

When exploring What are the Pros and Cons of Owning an Aaron's Franchise?, it's essential to consider other players in the rent-to-own space. One of the most prominent Aaron's franchise alternatives is Rent-A-Center.

How does its model differ from Aaron's?

Rent-A-Center Franchising International, Inc. presents a compelling alternative, particularly with its 2025 multi-brand strategy. This approach encompasses both their traditional Rent-A-Center stores and the Acima virtual lease-to-own platform, offering franchisees a diversified revenue model. This integration is a key differentiator, catering to a broader customer base.

The initial investment for a Rent-A-Center franchise is generally estimated to be between $400,000 and $1,000,000. This range, with a higher upper limit compared to Aaron's, may suggest differences in store size requirements or initial inventory stocking levels depending on the specific market.

Financially, Rent-A-Center's typical royalty fee stands at 6% of gross sales, with an additional 3% allocated to advertising. This 9% total fee is a crucial figure for financial modeling when you compare Aaron's franchise with other options, especially since some competitors might have a combined fee structure closer to 8%.

What is its market position in 2025?

As of the second quarter of 2025, Rent-A-Center holds a robust market position, boasting over 2,000 company-owned and franchised locations across North America. This extensive network solidifies its standing as a major entity within the rent to own franchise opportunities sector.

The company's 2024 annual report indicated consolidated revenues surpassing $4 billion, with its franchising segment contributing substantially. For a mature franchised store, the reported average annual revenue was approximately $12 million. This highlights the significant earning potential within their alternative franchise models.

Rent-A-Center's strategic integration of Acima's virtual lease-to-own technology provides a distinct competitive edge. This move allows them to effectively reach online-first consumers and forge partnerships with conventional retailers, a vital consideration for those exploring franchise alternatives for home goods market.

Key Financial Metric Rent-A-Center (Estimated) Aaron's Franchise (Based on FDD)
Initial Investment Range $400,000 - $1,000,000 $283,270 - $852,975
Total Franchise Fees (Royalty + Advertising) 9% 8% (6% Royalty + 2% Marketing)
Average Annual Revenue per Unit ~$12 Million (Mature Stores) ~$3.8 Million (Average P&L)

Tips for Evaluating Rent-A-Center as an Alternative

  • Analyze the Multi-Brand Strategy: Understand how the Acima platform complements the traditional store model and assess its potential for growth in your target market.
  • Review the Franchise Agreement Carefully: Pay close attention to territory definitions, renewal options, and any specific operational requirements for both store types.
  • Conduct Thorough Due Diligence: Speak with existing Rent-A-Center franchisees to gain firsthand insights into their experiences with the franchisor and the profitability of their operations.

When comparing rent to own business models comparison, Rent-A-Center's emphasis on technology and its broader brand portfolio offer a distinct value proposition for franchisees seeking to enter the furniture rental franchise and appliance rental business sectors.



Buddy's Home Furnishings

When exploring Aaron's franchise alternatives, Buddy's Home Furnishings presents a compelling option for those interested in the rent-to-own sector.

Why is Buddy's a strong competitor?

Buddy's Home Furnishings stands out as one of the best rent to own franchise opportunities due to its competitive investment and fee structure. The total estimated investment for a Buddy's franchise in 2025 is between $350,700 and $842,500. A key differentiator is its royalty fee, set at 5% of gross revenue. This is a 1% reduction compared to the typical 6% royalty fee charged by competitors like Aaron's and Rent-A-Center. Over the long term, this difference can substantially boost a franchisee's net profit. Buddy's has experienced significant growth, expanding to over 330 locations by early 2025. Their business model emphasizes strong franchisee support and fosters a community-centric approach, which has proven effective, particularly in smaller to mid-sized markets.

What are its franchisee requirements?

To become a franchisee with Buddy's, prospective owners must meet specific financial and operational criteria. As of 2025, the minimum net worth requirement is $750,000, a standard benchmark designed to ensure financial stability. Additionally, a minimum of $200,000 in liquid capital is required. This ensures franchisees have the necessary funds for initial down payments, startup expenses, and to cover operating costs for the initial months. Buddy's actively seeks owner-operators who possess strong management capabilities and are dedicated to providing excellent customer service. While prior experience in the appliance rental business is beneficial, it's not a mandatory prerequisite, as the company provides a comprehensive 3-week training program to equip new franchisees with the necessary skills.

Investment Range (2025) $350,700 - $842,500
Royalty Fee 5% of Gross Revenue
Minimum Net Worth Required $750,000
Minimum Liquid Capital Required $200,000
Locations (Early 2025) 330+

Tips for Evaluating Rent-to-Own Franchises

  • Compare Fee Structures: Always compare royalty fees and marketing contributions. A lower royalty fee, like Buddy's 5% versus the industry standard of 6%, can lead to significant savings.
  • Analyze Investment Tiers: Understand the full investment range for each franchise. For instance, Buddy's investment range of $350,700 to $842,500 offers a different entry point compared to other options.
  • Evaluate Support Systems: Look into the training and ongoing support provided by the franchisor. Comprehensive training, like Buddy's 3-week program, is crucial for new entrants in the appliance rental business.

For a detailed comparison of earnings potential, you can explore How Much Does an Aaron's Franchise Owner Make? This can help you better understand the financial landscape when comparing different franchise opportunities in the home furnishings rental sector.



Rimtyme Custom Wheels and Tires

When exploring Aaron's franchise alternatives, particularly within the rent-to-own sector, Rimtyme Custom Wheels and Tires presents a compelling, specialized option. This model differentiates itself by focusing exclusively on the automotive aftermarket, specifically custom wheels and tires. It's important to note that Rimtyme is owned by the same parent company as Aaron's, which can offer a foundational level of corporate stability and access to shared operational expertise.

How is this an alternative model?

Rimtyme's niche focus on custom wheels and tires is a key differentiator compared to the broader home goods and furniture offerings typical of a traditional furniture rental franchise. This specialization targets a specific, often passionate demographic within the automotive enthusiast community. While the customer base may overlap with general rent-to-own consumers, Rimtyme caters to a distinct need for vehicle customization. This focused inventory can also translate into potentially higher profit margins on individual sales compared to a more generalized retail approach.

What is the investment and potential?

For those looking for franchise opportunities like Aaron's but with a different product emphasis, Rimtyme's investment profile is comparable to other rent-to-own franchises. The estimated total investment for a Rimtyme franchise in 2025 ranges between $350,000 and $650,000. This includes a franchise fee of approximately $30,000, with an ongoing royalty of 5% of gross sales. These figures are competitive within the franchising options in the rent to own sector.

The revenue potential is robust. According to their 2024 Franchise Disclosure Document, the average gross revenue for the top 50% of Rimtyme stores was an impressive $1,051,987. This demonstrates a strong earning capacity for operators who can effectively manage inventory and customer relationships within this specialized market. For individuals seeking alternative franchise models to a general appliance rental business or a standard home goods franchise, Rimtyme offers a focused approach with significant revenue potential.

For a deeper dive into the financial aspects of a similar operation, you can explore How Much Does an Aaron's Franchise Owner Make? to compare potential earnings and investment structures.


Tips for Evaluating Rimtyme as an Alternative

  • Analyze the Automotive Market: Research local demand for custom wheels and tires.
  • Understand Inventory Management: Assess the complexities of managing specialized automotive parts.
  • Compare with General RTO: Weigh the pros and cons of a niche market versus a broader product offering.
  • Review FDD Data Carefully: Pay close attention to sales performance and operating costs for Rimtyme locations.

Investment Component Estimated Range
Total Estimated Investment $350,000 - $650,000 (2025)
Initial Franchise Fee ~$30,000
Ongoing Royalty Fee 5% of Gross Sales
Financial Performance Metric Data Point
Average Gross Revenue (Top 50% of Stores) $1,051,987 (2024)
Investment Level Comparison Comparable to furniture rental franchises


Showplace RTO

Is a smaller chain a viable option?

Yes, exploring smaller regional chains is a smart move when considering Aaron's franchise alternatives. For instance, Showplace RTO, a player in the Midwest, offers a compelling case. As of 2025, they operate over 40 locations.

The primary advantage here often lies in the accessibility of leadership. With a smaller system, you might find a more collaborative relationship with corporate, potentially leading to more personalized support and a greater voice in the brand's direction. This contrasts with being one among thousands in a much larger network.

While they might not have the same national brand recognition as larger competitors, a 2024 analysis of regional franchise performance indicated that these smaller chains can achieve significant local market penetration. In fact, customer loyalty rates were reported to be up to 10% higher in these instances due to strong community ties and localized marketing efforts.

What are the financial considerations?

When looking at the financial side, the estimated total investment for a Showplace RTO franchise in 2025 generally positions it as a more accessible home furnishings rental franchise opportunity compared to some of the top-tier brands. The investment typically ranges between $300,000 and $600,000.

Royalty fees are also competitive. Showplace RTO's fees are often around 5% of gross sales, which is in line with, or even better than, what some larger competitors charge. This is a crucial metric in any rent to own business models comparison.

While the potential for revenue might not match the absolute highest performers in the Aaron's or Rent-A-Center networks, the lower entry cost and potentially more manageable operating expenses in smaller markets can lead to a comparable or even superior return on investment percentage. It’s a different path to profitability, focusing on efficiency and local market capture.


Key Takeaways for Smaller Franchise Chains

  • Enhanced Personal Support: Expect more direct access to and collaboration with corporate leadership.
  • Local Market Focus: Opportunities for deeper community integration and potentially higher local customer loyalty.
  • Potentially Lower Investment: Often requires a smaller initial capital outlay compared to national giants.

Investment Range (2025 Est.) Royalty Fee (Est.) Key Differentiator
$300,000 - $600,000 ~5% of Gross Sales Stronger regional focus and personalized franchisee support.

For those comparing Aaron's franchise with other options, understanding these nuances is key. The rent to own sector offers various franchise opportunities, and evaluating alternative franchise models like Showplace RTO can reveal pathways to ownership that align better with specific financial goals and desired operational involvement. It's about finding the right fit for your entrepreneurial journey, whether you're looking for a furniture rental franchise, an appliance rental business, or a broader home goods franchise.

When considering your options, remember that while the larger brands might offer immediate name recognition, regional players often provide a more intimate and potentially more rewarding partnership. This can be particularly true when seeking franchise opportunities like Aaron's that focus on home furnishings rental. To learn more about the financial aspects of established players in the sector, you can explore How Much Does an Aaron's Franchise Owner Make? to establish a benchmark.



Independent (Non-Franchise) Model

What are the pros of going independent?

Choosing to launch an appliance rental business without a franchise agreement offers a significant advantage: complete autonomy. This means you retain 100% of your profits, bypassing the typical 5-7% royalty fees and 2-3% advertising contributions often required by franchisors. This direct benefit to your bottom line is a powerful incentive for many entrepreneurs exploring alternatives to established franchise opportunities.

An independent appliance rental business enjoys total control over its brand identity, marketing strategies, and product selection. This level of customization is crucial for hyper-local success. You can source unique products that resonate with your community, tailor business hours to local demand, and implement promotions that perfectly align with regional needs. This flexibility is a key component of alternative business models for furniture retail.

Industry data from 2024 indicates that successful independent rent-to-own (RTO) stores can achieve net profit margins between 10-15%. This is potentially 2-5 percentage points higher than the average franchisee's profit, directly due to the savings from not paying ongoing royalty and marketing fund contributions. For those comparing franchise options, this difference can be substantial.

What are the cons and how to overcome them?

A primary challenge when starting an appliance rental business independently is the lack of established brand recognition and a pre-proven operating system. This is a significant hurdle when searching for Aaron's franchise alternatives. To overcome this, a robust local marketing investment is essential. For the first two years, a recommended budget of 5-8% of projected revenues should be allocated to build brand awareness and attract customers. This contrasts with the built-in customer base and brand equity offered by established franchises.

Sourcing inventory without the collective buying power of a large franchise system can result in higher per-unit costs. In 2025, independent operators might face costs that are an estimated 10-20% higher. To mitigate this, focus on building strong relationships with regional distributors and consider joining industry buying groups. These strategies can help negotiate better pricing and access a wider range of products, making your appliance rental business more competitive.

An independent owner bears the full responsibility for developing all operational aspects of the business. This includes everything from selecting and implementing point-of-sale software and collection procedures to creating comprehensive employee training manuals. This is a stark difference compared to the turn-key solutions typically offered by the best rent to own franchise to own models. Starting a rent to own business without franchising demands a significant investment of both time and resources for system development.


Tips for Independent Rent-to-Own Operators

  • Build Strong Supplier Relationships: Cultivate partnerships with multiple regional distributors to secure better pricing and ensure a consistent inventory supply.
  • Invest in Local Marketing: Develop a targeted marketing plan focusing on community engagement and local advertising channels to build brand awareness.
  • Develop Robust Systems: Prioritize creating efficient operational procedures for sales, collections, inventory management, and customer service.

For those considering their options, understanding the differences between going independent and joining a franchise is key. While franchises offer a proven system and brand recognition, an independent model provides greater control and profit potential, albeit with more upfront effort in building the business from the ground up. When you compare Aaron's franchise with other options, consider these factors.

Key Consideration Independent Model Franchise Model (e.g., Aaron's)
Profit Retention 100% Lower, due to royalty/marketing fees (approx. 8-10% of revenue)
Brand Recognition Needs to be built locally Established national brand
Operational System Must be developed Proven, provided system
Inventory Sourcing Costs Potentially 10-20% higher (2025 estimate) Benefit from franchisor's bulk purchasing power
Marketing Autonomy Full control Follows franchisor's guidelines
Net Profit Margin Potential 10-15% (successful independents) Lower, due to fees